mis module 6

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    MANAGEMENT INFORMATION SY STEM

    Module 6

    Prepared b

    Miss Roda

    Teodocio

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    SPECIFIC OBJECTIVES:

    Identify the different organizational units in a firm that needs information sy

    Recognize the area of marketing information system

    Explain the concept of marketing-mix and its ingredients to meet the cuneeds

    Identify the objectives of each marketing-mix subsystem

    Differentiate the manufacturing information system from other types of infsystem

    Define the importance of accounting and financial information system in a b

    Identify the purpose of human resources information system in a business fun

    Identify how functional system performs to provide a better performancorganization

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    INFORMATION SYSTEM FOR BUSINESS FUNCTI

    Principal Business Functions:

    1) Marketing and Sales

    2) Production

    3) Accounting and Finance

    4) Human Resources

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    DOMAIN OF MARKETING INFORMATION SYST

    Marketing Information Systems support the decision m

    regarding marketing mix, expressed also called as 4 P’s:

    What products (goods and services) should we offer?

    At what  place should we offer our products; that is, what shodistribution channels be?

    What promotion (sales and advertising) should be conducted?

    What should be the  price of our products (with mark-ups, discouother terms of sale)?

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    BOUNDARY-

    SPANNING AND

    TRANSACTION

    PROCESSING

    SUBSYSTEM

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    MARKETING-MIX

     Product Subsystem provides the information about the firm’s prod

     Place Subsystem provides the information about the firm’s distribnetwork.

     Promotion Subsystem provides the information about the firm’sadvertising and personal selling activities.

     Price Subsystem supports pricing decisions which also contains indprices.

     Sales Forecasting supports marketing plan; area where any quanmethods employed must be tempered with human insight andexperience.

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    MANUFACTURING INFORMATION SYSTEMS

    The new marketplace calls for manufacturing that is:

    1) Lean

    2) Agile

    3) Flexible

    4) Managed for Quality

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    STRUCTURE OFMANUFACTURING

    INFORMATION

    SYSTEM

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    STRUCTURE OF MANUFACTURING

    INFORMATION SYSTEMS

    Product Design and EngineeringWidely supported by computer-aided design (CAD) and computer-aengineering (CAE) systems

    Product SchedulingHeart of the manufacturing information system

    Quality ControlRelies on data collected on the shop floor by the sensors embedded in the process csystems

    Facilities Planning, Product Costing, Logistics, and Inventory SubsyHigher-level decision making supported by manufacturing information systems

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    ACCOUNTANCY AND FINANCIAL INFORMATIO

    SYSTEMS

    Essential Functions:

    1) Financial forecasting and planning

    2) Financial control

    3) Funds management

    4) Internal auditing

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    HUMAN RESOURCES INFORMATION SYSTEMS

    Supports the human resources function of an organization withinformation

    Ensure the appropriate degree of access to a great variety of istakeholders including:The employees of the HR department in performance of their duties.

    All the employees of the firm wishing to inspect their own records

    All the employees of the firm seeking information regarding open positions available benefit plans

    Employees availing themselves with computer-assisted training and evaluatiopportunities

    Managers throughout the firm in the process of evaluating their subordinatemaking personal decisions

    Corporate executives involved in tactical and strategic planning and contro

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    To be continued…