hong kong: una plataforma para méxico en china y asiasep 22, 2018 · hong kong: una plataforma...
TRANSCRIPT
Hong Kong: una plataformapara México en China y Asia
CECHIMEX - FACULTAD DE ECONOMÍAUNAM
Amapola GrijalvaRepresentanteHong Kong Trade Development Council
(22 Sep, 2018)
1
2
Hong Kong and its Territory
Hong Kong covers just 1,100 km2 and is divided into four main areas: Hong Kong Island, Kowloon, the New Territories and the outlying islands.
Hong Kong Island is situated across the harbour and is home to the city's main business district and many international hotels. Kowloon and the New Territories, spread over a peninsula of the Chinese mainland, share a 30-kilometre boundary with the mainland. The outlying islands refer to Hong Kong's other 262 islands.
3
HKTDC
A Hong Kong statutory body established in 1966
Helps international businesses explore opportunities in and through Hong Kong
Promotes Hong Kong as Asia’s business platform and services hub
A go-to organisation for Belt and Road and Bay Area opportunities
A partner for start-ups & SMEs
50 offices globally, including 13 on Chinese mainland
Assists international companies and investors to explore and enter new markets on the Chinese mainland and throughout Asia
Facilitates Chinese outbound investment in both mature and emerging markets
Connects businesses worldwide with Hong Kong partners, including product suppliers and services providers
Provides market intelligence
Tel: (852) 1830 668 www.hktdc.com
https://www.linkedin.com/company/hong-kong-trade-development-council
@hktdc
HKTDC: A Global Organisation
13 offices on Chinese mainland, 50 worldwide
Beijing
Hong Kong
TokyoNew York
Bangkok
Dubai
Toronto
4
Frankfurt
Sydney
L.A.
Chicago
London
Paris
México
► Corporate Law
► Customs and Taxation
► Trade facilitation , logistics optimization, brokerage
► International Commercial Practices (Dumping Investigations)
► Security of the Logistic Chain
► Due Diligence
► Economic and Commercial Intelligence for International Trade
► Financial Procurement
SERVICES
WORLD TRADE AND INVESTMENT GROUP is a boutique firm integrated by 28 associateconsultants, who are fully recognized in their respective fields.
We are a consulting company founded in 1989 in North America, as a result of thealliance between WORLD TRADE CONSULTANTS GROUP and ARGOS GLOBAL LOGISTICS.
In 2014 HKTDC hired a consulting company in Mexico:
wtradec.com
Advanced Solutions + Protection + ResourcesWe are experts dedicated to secure your
global success
WTI Group has developed its reputation as a firm with a global approach.
Our clients benefit from our experience handling transnationallegal, fiscal, economic and financial matters and from the long-standing relationships that we maintain with prominentagencies, companies and institutions throughout the world.
WTI Group has advised companies such as Chevron, Mattel, Carso Group, Worcester, China National Petroleum Company, ADI Systems, Delta Electronics, TPV, Makena Electronics, Hong Kong Trade Development Council and is a permanent advisor of
trading associations and influential international agencies.
7
• Hong Kong Convention and Exhibition Centre is located at downtown HK with world-class facilities
Serviciosde HKTDC
➢FERIAS Y CONFERENCIAS
➢PROMOCION DEPRODUCTOS Y SERVICIOS
➢E- COMMERCE B2B
➢CATÁLOGOS ON-LINE YOFF-LINE
➢BUSINESS MATCHING
➢ INTELIGENCIA DEMERCADO
➢E-COMMERCE DEPROPIEDAD INTELECTUAL
➢COOPERACIONINTERNACIONAL
➢ESTUDIOS DE MERCADOCON ENFOCQUE LOCAL,NACIONAL O REGIONAL
➢MISIONES COMERCIALESDE HONG KONG AL MUNDO
➢CONECTOR ENTREPROYECTOS Y FUENTESDE FINANCIAMIENTO
➢ INICIATIVA DE LA FRANJA YLA RUTA E INICIATIVA DELÁREA DE LA GRAN BAHÍA
9
• Economía más libre del mundo por 24va ocasión (2018, Heritage Foundation): estado de Derecho, estructura de gobierno, eficiencia regulatoria y apertura de mercado
• 2a Economía más competitiva del mundo(2018 IMD, Switzerland)
• Asia’s No. 1 “Best Countries For Business 2018”Forbes
• “Best Business City in Asia”(2017 Business Traveler Asia- Pacific Travel Awards)
Hong Kong: Hub de los NegociosGlobales
El rol de Hong Kong se concentra en ofrecerprocesos de alto valor agregado:
Hub commercial y de distribuciónPlataforma de marketing
Trampolín para compañías extranjeras que invierten desde/hacia China
10
Oportunidades de Negocio en Asia
(Indicadores Económicos)
China en el corazón de Asia es la Segunda economía más importante del mundole siguen: Japón, Alemania, Inglaterra, Francia, India, Italia, Brasil, Canada
País con mayor Intercambio Comercial
CRECIMIENTO PIB
2015: 6.9% (vs 2.8% mundial)
2016: 6.7% (vs 2.5% mundial)
2017: 6.9% (vs 3.1% mundial)
2018: 6.8% (Primer Semestre)
Vs México 2.3%
Aumento de Clase Media + Gasto
11
HONG KONG ES CHINA
“UN PAÍS DOS SISTEMAS”
HK SE CONVIERTE EN UNA REGIÓN ADMINSITRATIVA ESPECIAL DE LA REPÚBLICA POPULAR CHINA EN 1997 ( DESPUÉS DE MÁS DE 150 AÑOS QUE ESTUVO BAJO EL DOMINIO DEL REINO UNIDO)
RULE OF LAW (Libre flujo de información, bienes, capital y personas) LOS MEXICANOS NO NECESITAN VISA, PUEDEN TENER EMPRESAS, NEGOCIOS E INVERSIONES EN HONG KONG Y PUEDEN IMPORTAR Y EXPORTAR MERCANCÍAS LIBRES DE ARANCEL Y CON FLEXIBILIDAD PARA CUMPLIR RRNA
JURISDICCIÓN PROPIA (moneda propia, sistema judicial autónomo, nacionalidad propia, autoridad aduanera autónoma, policía con autoridad local, sistema anti-corrupción autónomo)
No tiene: EJERCITO, MILICIA NI SECRETARIA DE RELACIONES EXTERIORES/ SOLO HAY REPRESENTACIONES DE ECONOMIA Y COMERCIO ( EN MEXICO : HKTDC E INVEST HK ; una paraestatal y la otra de la Secretaría de Economía)
SISTEMA ECONÓMICO Y FINANCIERO INDEPENDIENTES
HUB : Súper – Conector/ mercado regional (Economías de Asia)
Plataforma de reexpidición,
Entrada a China Continental
Centro de control de operaciones multinacionales.
12
Las ventajas de Hong Kong
12
Estado de
Derecho
Localización
IdealDinamismo
Hong Kong: Ventajas del Mercado Chino
ARREGLO ECONÓMICO CERCANO DE ASOCIACIÓN (CLOSE ECONOMIC PARTNERSHIP ARRANGEMENT= CEPA)
➢ ACCESO A CHINA LIBRE DE ARANCELES PARA
PRODUCTOS DE HONG KONG
➢ TRATAMIENTO PREFERENCIAL EN CHINA PARA 50
SECTORES DE SERVICIOS DE HONG KONG
FUERTES LAZOS ECONÓMICOS Y CULTURALES
13
14
Hong Kong como Socio Comercial
Indicadores Económicos
UNCTAD: PRINCIPALES PAISES EXPORTADORES,2017.(Valores en USD)
16
HONG KONG: ECONOMÍA ORIENTADA A LOS SERVICIOS
17
MULTINACIONALES EN HONG KONG POR SECTOR Y POR PAÍS
Hong Kong cuenta con 3,752 Sucursales de Multinacionales (Junio 2017)
18
China: Growing Technology & Services Demand• 13th Five-Year Plan: Innovation as the prime driver
➢ R&D expenditure:
• 2.5% of GDP by 2020 (2.1% in 2015)
• RMB1.4 trillion in 2015 (RMB34.9 billion in 1995)
➢ Raise network speeds and expand online economy
• Internet-fixed broadband penetration: 70% by 2020 (40% in 2015)
• Internet-mobile broadband penetration: 85% by 2020 (57% in 2015)
• Building safe, high-speed next-generation information infrastructure
• Developing wireless broadband, the IoT and big data analytics technology and application
• 15.46 million private enterprises: Tech and services needed
19
SISTEMA DE IMPUESTOS FLEXIBLE
189
130
115
68
36
27
23
16
7
3
Venezuela
China
México
Japón
EUA
Suecia
Reino Unido
Canadá
Singapore
Hong Kong
Ranking global – Facilidad Pago Impuestos 2018
Factores:• Tasa de Impuesto Total• Tiempo estimado para cumplir con
obligaciones fiscales• Número de impuestos a pagar
20
Hong Kong: CENTRO FINANCIERO INTERNACIONAL
CUARTO MAYOR MERCADO DE VALORES EN ASIA
➢ COMPAÑÍAS INTERNACIONALES EN LA BOLSA DE VALORES, ejem:
Prada, L’Occitane, Coach, Samsonite
➢ El mayor centro de captación de capital en el extranjero para empresas chinas.
2o Centro de capital privado más grande de Asia
3er Mercado de Divisas más grande de Asia
MAYOR MERCADO DE RMB
Centro global para la emisión de bonos en RMB
21
Hong Kong:
PLATAFORMA PARA RECIBIR INVERSIÓN EXTRANJERA
China
60% de la IED que sale de China proviene o viaja a
través de Hong Kong
Hong Kong
22
Hong Kong 2017:
HUB DEL COMERCIO INTERNACIONAL
El Séptimo mayor exportador mundial de mercancías
Comercio total HK : US $1,140.27 Mil millones
Comercio total México: US $842 Mil Millones
Puerto de rexpedición más importante de China
Closer Economic Partnershihp Arrangement
(CEPA) TLC HK-China
23
Hong Kong:
Hub de Servicios Logísticos y Marítimos.
No. 1 Carga Aérea en 2017
+5.05 millones de ton
+ 120 aerolíneas
+ 220 destinos
72.9 millones pasajeros
No. 3 por movimiento de contenedores
20.8 millones TEUs (2017)
320 buques de contenedores
semanales a 470 destinos
Beijing
Seoul
Osaka
Tokyo
Changchun
Harbin
Shenyang
DalianTianjin
Nanjing
FukuokaShanghai
Hangzhou
NanchangFuzhou
GuangzhouTaipei
Jinan
Shijiazhuang
TaiyuanZhengzhouXian Hefei
WuhanChengdu
ChongqingChangsha
GuiyangKunmingGuilin
Haikou
Manila
Ho Chi Minh City
Bangkok
Hanoi
Kuala Lumpur
Singapore
Jakarta
DhakaDelhi
Chennai
Mumbai
Bangalore
Colombo
Hong Kong
Principalesmercados de Asia
De la mitad de la población mundial
Hong Kong: Ubicación Ideal
24
25
The Greater Bay Area
Nine Cities in Guandong + TWO Special Administrative Regions: Hong Kong and Macau
Being Hong Kong the leader in terms of economic openness and dynamism.
GDP of the Area reached 1.39 Trillion combined in 2016, fifth largest economy in Asia.
4.5 times the number of containers throughput of New York+San Francisco+ Tokyo
26
Source: PWC report onf GBA opportunities, Nov, 2017
27
HKTDC’s Roles in Great Bay Area/ Belt and Road:
Connecting Potential Partners
Hong Kong Services Providers
Finance &
Investment
Arbitration
Infrastructure
Insurance
Legal &
Accounting
Trade &
Logistics
Projects
Connecting
Mainland & Global
InvestorsConnecting
28
29
World’s longest sea bridge connecting Hong Kong, Macau and Mainland China
• Spanning 55km – 22.9km long main bridge, 6.7km long undersea tunnel and artificial islands off the bridge
• It reduced travel time between Hong Kong and Zhuhai from 4 hours to just 30 minutes
• Further integration of cities in the Pearl River Delta
31
32
China: Growing Consumer Market
• No longer “just” a production base
• Rising consumption — consumer goods imports up 14% a year (2010 and 2017)
• Consumer goods retail sales — up 10.2% in 2017
• Household final consumption expenditure up 12.7% a year (2010-2016) vs world average of 2.5%
33
China: It’s a “Buyers’ Market”
• 1.4 billion+ mobile phone users
• 751 million Internet users
• World’s largest car market: 28.9 million units sold in 2017
• Wine imports: up 25% p.a. avg 2008-2017
34
China: Growing Disposable Income
Sources: National Bureau of Statistics of China; Statistical Communiqué on 2015 National Economic and Social Development; Government Work Report, March 2016;and 13th Five-Year Plan
35
Fallout:
All losers in the short-term
36
China ‘manipulates its currency’ and plays unfair
37
Fact:
Trade as the source of conflicts
China is the US’s largest source of trade deficit, while Hong Kong is the US’s largest source of trade surplus
38
Friction:
Section 201 global safeguard measures
• Effective date: 7 February 2018
• Affected products: Large residential washers & solar panels/modules
• Measures:
• A tariff-rate quota of 1.2mn units for a period of three years (from 7 February 2018 to 7 February 2021), with respective in-quota safeguard tariffs of 20%, 18% and 16% and out-of-quota safeguard tariffs of 50%, 45% and 40%
• Crystalline silicone photovoltaic (CSPV) cells and modules face respective safeguard tariffs of 30%, 25%, 20% and 15% for a period of four years ending on 6 February 2022
• Backlash:
• China, South Korea, Singapore, Malaysia, Taiwan and the EU have requested consultations with the US under the WTO Agreement on Safeguards (on one or both of the safeguard actions) and at least three Canadian solar panel producers have filed a complaint in the US Court of International Trade
• China intends to withdraw concession to the US in response to the 201 tariffs on solar panels/modules and washing machines… so are Japan and South Korea
39
Section 232 national security measures
• Effective date: 23 March 2018
• Affected products: Steel and Aluminum
• Measures:
• Additional tariffs of 25% on steel
• Additional tariffs of 10% on aluminium imports
• Exemption granted to Australia, Argentina, Brazil and South Korea.
• China’s shipments to the US have dropped significantly (30% in metric tonnes in the case of steel between 2011 and 2017) in recent years due to numerous AD and CV duty orders – some 30 against steel products and 2 against aluminium products.
• In 2017, China was only the eleventh largest US supplier of steel products and fourth largest US supplier of aluminium products, accounting for 2.2% and 9.5% of the US’s total imports of the respective products.
40
Section 301 additional tariffs
• Effective date: 6 July 2018 on US$34 billion worth of Chinese exports; 23 August 2018 on another US$16 billion; an additional US$200 billion under consideration may take effect as early as September.
• Affected products: about 1,100 China-originated products in July and August, another 6,000 tariff lines on the US$200 billion list.
• Under the lists of 1,100: Chemicals; Medicines; Rubber tyres and conveyor belts; Iron / non-alloy steel; Alloy steel; Aluminum; Machinery and mechanical appliances (including machinery required for textiles and apparel manufacturing); Electrical machinery (including video and audio recorders / players); Railway / tramway; Motor vehicles; Planes and helicopters; Boats; Glass and microscopes; and Firearms
• Under the list of 6,000: products extend across 81 HS Chapters, including textiles, leather, headgear and furniture
• Measures: Additional tariffs of 25% for the first two lists, 10 or 25% for the third list.
41
Long-term:
China could have the last laugh
• China becomes the largest and most promising market, has 300mn middle-income earners, over 30% of the world’s total
• Over the past decade, China is the highest growth market for US exports
• GM sold around four million cars in China in 2017 and it has topped its car sales in the US, as it sells 39% of its units in China versus 30% in the US
• China acts as a defender of multilateral global trade order, against attracts by the US, the order’s own architect
• By imposing tariffs on some of the WTO members including China while selectively excluding some countries and regions from the target list, the US has seriously violated the principle of non-discrimination in multilateral trade
• It has also severely breached the promise of tariff concession the US has made under the WTO, as well as rules and disciplines concerning safeguard measures
42
China runs the largest trade surplus with the US
43
Fallacy:
China runs the largest trade surplus with the US
44
Opportunities for Mexico
Investment
Country/area US$ billion
US 7,791
Hong Kong 1,804
Germany 1,607
Netherlands 1,604
UK 1,531
Japan 1,519
Canada 1,487
Chinese Mainland 1,482
France 1,451
Switzerland 1,271
World 30,837
Outward direct investment (end-2017 stock)
Source：UNTACD 2018 World Investment Report
45
Opportunities for Mexico
Trade
Trade cycles: 1950-2015
46
Opportunities for Mexico
Tourism
COMERCIO BILATERAL HongKong – Mexico(HKCustoms)
HONG KONG MEXICO BILATERAL TRADEMéxico es el Socio Comercial más grande de Hong Kong en
Latinoamérica 2017
Volument total USD 4,554 mn
Exportaciones USD 3,714 mn
Importaciones USD 840 mn
Principales artículos exportados(de HK a Mexico)
Principales artículos importados(de México a HK)
Equipo de telecomunicaciones y sus partes (41%)
Equipo de telecomunicaciones y sus partes (30%)
Aparatos eléctricos para circuitos eléctricos (9%) Semi-conductores (16%)
Partes y accesorios de equipo de oficina / computadoras(8%)
Partes y accesorios de equipo de oficina / computadoras(12%)
48
Channels of selling to the Chinese market
.
•Direct shipping to mainland China and Hong Kong,• Indirect shipments through the United States and other countries;• Indirect shipping through 'grey channels'.
Comercio Hong Kong- México (Inegi)
49
50
51
Services Business enquire services Request For Quotation
Customized Business Matching and Advisory
KEY WORDS DESCRIPTION SPECIALIST SEARCH
General Search of products and services
X X
Specialist Search of products and services
X
Search of Sellers X X X
Search for suppliers and distributors X
Company Information X X X
Price of the product X X
One on One Business ADVISORY SERVICE
X
Cost Of Service GRATUITO GRATUITO $100 USD (IMP) $300 USD (EXP)
Services for Importers and Exporters
52
La Solución Integrada de Marketing de HKTDC
Ferias comercialesy Exposiciones
De Clase Mundial
Revistas de Productos de diversas industrias
Confiable
Sitio de compras enLinea
www.hktdc.com
Aplicaciones móvilesEn cualquier momento, en cualquier lugar
53
● HKTDC Food Expo
● HKTDC International Wine &Spirits Fair
ATENCION EXPORTADORES DE ALIMENTOS Y BEBIDAS INTERESADOS
EN EL MERCADO DE ASIA
54
¿Por qué Food Expo y Wine and Spirits Fair representan una oportunidad para México?
54
2017 Hong Kong importó USD 27,000 Millonesde alimentos y bebidas
China
Sudeste
Asiático
Otros
Países
7 Millonespoblación
58 Millones de Turistas
(76% China)
13,900+ Restaurantes1,000 bares
55
56
57
58
59
60
61
62
Mexico-China TradeSigned Protocols
(While Hong Kong is an open market)Agreed:TequilaBerries GrapesAvocadoCornPowder MilkFrizzed MeatPork
Tabaco
In Negotiations:FisheriesChickenMangoBananaNuts
Potential Markets:• Abalon• Shrimp• Fish mill/ Fish flour/
Fish powder• Sea cucumber• Super Foods: spirulina,
agave, honey (xylitol), chia, Cactus, chili
• Others: walnuts, tuna, essences of flowers and fruits, eggs
63
Principales alimentos que importa China (EUA, Canadá y México)
64
Fish mill/ Fish flour/ Fish powder Exports from Mexico to China, 2017.HS 2301.20.10 (Sagarpa)
65
HKTDC Food Expo
Características del evento
Agosto de 2019
Centro de Convenciones y Exposicionesde Hong Kong (Hong Kong Convention & Exhibition Centre).
• Trade Hall: Zona dedicada a ventasinstitucionales y reservada a especialistas.
• Public Hall: Zona dedicada a exponer, vender y hacer pruebas de mercadeoon site.
• Más de 500 mil visitantes• 15 mil expositores de 26 países diferentes• Más de 21 mil clientes potenciales de China y el resto del
mundo
• La delegación mexicana en HKTDC Food Expo 2017 logró 5
contratos por alrededor de 1 millón 776 mil dólares, 85 clientes potenciales y 390 toneladas de ventas totales.
HKTDC Food Expo
Características del evento
67
Demo Session: Pabellón Mexicano 2018
68
International Wine & Spirits Fair
8 al 10 de Noviembre 2018
Hong Kong Convention And Exhibition Centre• Licores y bebidas
Vino, Brandy, Whisky, Cocktails, Tequila, Vino de Arroz, Cerveza, Sake, Champagne, Vodka
• Servicios logísticos• Servicios de empacado• Turismo vitivinícola• Talleres• Accessorios & Equipo• Catas
● Más de 1,000 expositores en17,702 m2 y más de 20,000compradores provenientes de68 países.
● 40% de los asistentes provienende otros países, principalmentedel resto de Asia y Europa.
70
2008 (HK eliminóimpuestos al
vino)
2010 2015
US$367 millones
US$895millones
US$1.38 billones
Hong Kong – Hub para el comercio de vino y otras bebidas en Asia.
71
¿Cómo tener éxito en Hong Kong?
• Definición de Producto (características, historia, beneficio).
• Definición de costos (Embalaje + Producto + Incoterms)
• Identificación de capacidad de producción
• Información producto detallada
• Calidad en etiquetado y empaque
• Valor Agregado (certificaciones)
http://research.hktdc.com/
HKTDC RESEARCH
• Conjunto de herramientas:
▪ Perfiles de Mercado por país
▪ Patrones de consumo
▪ Estadísticas del mercado de servicios
▪ Actualizaciones en materia de economía, comercio, inversión.
73
HKTDC RESEARCH
74
MERCADOS DESARROLLADOS:
ASIA-PACÍFICOJAPÓNCOREASINGAPURAUSTRALIANUEVA ZELANDATAIWAN
NORTE AMÉRICAEUACANADÁ
EUROPA DEL ESTEUNIÓN EUROPEAFRANCIAALEMANIAITALIAPÁÍSES BAJOSESPAÑAREINO UNIDO
AFRICAGHANAKENYAMARRUECOSNIGERIASUDÁFRICA
EUROPA EMERGENTE
R. CHECAHUNGRÍAPOLONIARUSIATURQUÍA
ASIACAMBODIAINDIAINDONESIAMALAYSIAMYANMARFILIPINASSRI LANKATAILANDIAVIETNAM
74
PERFILES DE MERCADO:REGIÓN / TIPO DE ECONOMÍA
LATIN AMÉRICAARGENTINABRASILCHILECOLOMBIAMÉXICO
MEDIO ORIENTEEGIPTOIRÁNISRAELJORDANIAKUWAITQATARARABIA SAUDITAEMIRATOS ARABES
MERCADOS EMERGENTES
75
PERFILES DE MERCADO
76
EJEMPLO DE PERFIL DE MERCADO
77
EJEMPLO DE PERFIL POR PAÍS EMERGENTE
78
18 Sept 2018
Three-Year Action Plan for Expanding and Upgrading Information ConsumptionIn conjunction with the National Development and Reform Commission, the Ministry of Industry and Information Technology has recently issued the Circular on Issuing the Three-Year Action Plan for Expanding and Upgrading Information Consumption (2018-2022) in a bid to promote the development of information consumption in depth and breadth. The objective of the Plan is to
achieve a market value of RMB6 trillion in information consumption, significantly enhance the guiding role of information technology in consumption sectors, achieve an output value of RMB15 trillion in relevant sectors, and extend optical fibre and 4G broadband network coverage to 98% of administrative villages by 2020. The major actions outlined in the Plan include improving the quality of the supply system for new types of information products,
making use of technologies such as Internet-of-Things, big data, cloud computing and artificial intelligence to make electronic products more intelligent, improving the quality of the mid-to-high-end supply system for mobile phones, computers, colour TVs, hi-fi systems and other devices, promoting the R&D and commercialisation of intelligent wearable devices, virtual/augmented reality devices, ultra-high-definition equipment, consumer drones and other products, and accelerating the application and popularisation of ultra-high-definition video cameras in different trades and professions.For further details (in Chinese), please visit the following link:Circular of the Ministry of Industry and Information Technology and National Development and Reform Commission on Issuing the Three-Year Action Plan for Expanding and Upgrading Information Consumption (2018-2020) (Gong Xin Bu Lian Xin Ruan No. 140 [2018])Content provided by
Extended Readings•PRD Set to Have World’s Most Advanced Information Infrastructure by 2020•China Deploys Big Data and Artificial Intelligence in Drive to Boost IP Protection•Guangzhou Looks to Upgrade Local Cross-Border E-Commerce Resources•BRI Backing Brings Upgraded Internet Access to 26.5 Million Nepalis•Source for quality suppliers and manufacturers of electronics and electrical appliances on hktdc.com.
79
http://www.hktdc.com/info/podcast/v/en/en/1X04D3N4/China-S-Green-Shoppers-Attitudes-And-Beliefs.htm
MARKET INSIGHTS
80
• Porque conecta a las startups con el mundo real delos negocios
• Para crear oportunidades de validación de mercadodirecto para startups
• Porque proporciona exposición y publicidad en todo elmundo a las nuevas empresas.
Las ferias comerciales y exposiciones de HKTDC tienenlo que las startups esperan encontrar:
• Socios (fabricante): 52%• Compradores (agente / distribuidor): 48%• Inversionistas: 35%
¿Por qué conectarse con HKTDC?
81
¿QUÉ ES “START UP ZONE” ?
82
Exposiciones que cuentan con Startup Zone en2018/19
Fairs Date
Hong Kong International Lighting Fair (Spring) 6-9 Apr 2019
Hong Kong Electronics Fair (Spring) & International ICT Expo 13-16 Apr 2019
Hong Kong Houseware Fair 20-23 Apr 2019
Hong Kong Gifts & Premium Fair 27-30 Apr 2019
Hong Kong International Medical Devices & Supplies Fair 14-16 May 2019
Hong Kong Electronics Fair (Autumn) 13-16 Oct 2018
Eco Expo Asia 25-28 Oct 2018
HKTDC SmartBiz Expo 5-7 Dec 2018
Hong Kong Toys & Games Fair 7-10 Jan 2019
Hong Kong no sólo es el ecosistema ideal para start-ups de tecnología, su sólidosistema legal, servicios financieros de primer nivel, además de su ubicación excepcional,lo posicionan como la mejor opción para el emprendimiento en cualquier industria.HKTDC te ofrece la oportunidad de participar en cualquiera de las siguientes feriascomerciales:
83
Política de admisión para StartUps
Requisitos obligatorios:• Tener un registro válido• No haber participado en la edición anterior • Cumplir con los requisitos específicos de la feria
Se dará prioridad a:• Start - Ups con no más de 3 años de creación• Referencias de instituciones reconocidas que fomentan
nuevas empresas• Productos / ideas aún no comercializados
*Cada startup puede participar en la Zona por no más de 2 años.*
84
Programa a la medida para StartUps
•Pitching coorganizado con alianza de inversionistas (por ejemplo, Hong Kong Business Angel Network)•Coincidencia de negocios•Visitas guiadas del comprador
Conexión
•Etapa de lanzamiento del producto•Encuentro con periodistas locales y extranjeros•Cobertura mediática (impresa y social)
Exposición
•Sesión de intercambio de emprendedores•Consejos prácticos de expertos, p. indiegogoNutriendo
85
START UP ZONE DE HKTDC
HKTDC
SmartBiz
EXPO
Innovation
Business
Transformation
Start-ups
86
5-7 December
2018
87
Exhibition
Techtopia
AR, VR, IoT, applied AI, Machine Learning, Robotics, Drones, Automation, Smart Factory, Office Tech, Fintech, Blockchain, Biotech, Genomics, Eco Tech, Advanced Energy Storage, Advanced Material Envision Lot
Global Inventions
The HatcheryLocal and overseas innovative and tech start-ups
The PathfinderBusiness and Investment Opportunities from overseas markets including ASEAN and Belt & Road countries, Industrial Parks
The BoostersIT & Security Systems,
E-Commerce and Digital Solutions, 3D printing, Quality control & Testing Services, PR, Branding and Marketing solutions, Finance, Accounting, Insurance, Legal Services, Logistics, Real Estate Agents, Business Centre, HR & Business Consultants, Government and Institution Support
92
96
¿Qué hay que hacer?
$816
OFICINA EN CD DE MEXICOTel: 55724131 o 55724113
[email protected]@[email protected]
¡ MUCHAS GRACIAS !