Design for a Better World

Diseñando para un Mundo Mejor

design foster spread

what we’re learning:

5

thoughts on design thinking

Que estamos aprendiendo:

5 ideas sobre design thinking

1 more humble and more expert

1 más humilde y más experto

prototype the product,

4040

2 to get an unexpected solution, start from an unexpected place

2 para llegar a una solución inesperada, comienza de un lugar inesperado

3 let one question lead to the next

3 deja que una pregunta te lleve a otra

OWNERSHIP = CARE

If a family feels that the toilet is theirs, it will be treated with care and cleaned.

26Unilever + WSUP + IDEO

SERVICE MODEL

26

01Branded household toilet with bio-digester chemical and removable waste container.

02Local franchised operator provides household waste collection service.

03Waste taken to neighborhood transfer tank for interim storage.

04Vacuum truck services local transfer tanks.

05Waste used to generate electricity or create fertilizer to sustain and grow local business.

4 mix insight, inspiration and intuition

4 combina visión, inspiración y intuición

foster

T H E D E S I G N P R O C E S S

INSPIRATION IDEATION IMPLEMENTATION

observe and inspire

tel l stor ies

synthesize

brainstorm

create concepts

prototype

introduce experiments

scale, spread, sustain

T H E D E S I G N P R O C E S S

5 open up se abierto

5

“I’m learning, but it’s not what I thought I would.”

"Estoy aprendiendo, pero no es lo que pensé que aprendería"

thank you gracias