#sienteteruel
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#SienteTeruel#SienteTeruel
Informe Express - Sbado
Date: 03/17/2013
Analysis of the session '#SienteTeruel' created with Tweet Category
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Session #SienteTeruel
Statistics
Potential impact
Potential reach
Categories
Category Total
tweets
% Original
Tweets
RT Users
Links 598 51 256 342 110
Pictures 173 15 81 92 56
Otros 121 10 69 52 53
Motorland 89 8 33 56 41
Replies 74 6 74 0 33
Tamborrada 50 4 24 26 30
Calanda 44 4 19 25 25
Checkins 28 2 28 0 9
Rest of categories 6 1 5 1 5
Charts
num.
tweets
time
52
03:4016 mar
2
06:19
16
08:59
186
11:39
282
14:19
201
16:59
165
19:39
82
22:19
196
00:5917 mar
num.
users
num.
followers
18
0-50
20
50-100
16
100-150
20
150-200
10
200-250
7
250-300
19
300-400
8
400-500
17
500-750
12
750-1000
19
1000-1500
14
1500-5000
10
5000-10000
6
>10000
num.
tweets
per user
num. users
1201
212
113
44
25
38>5
Most Active Users
tweets
followers
tweets
followers
tweets
followers
tweets
followers
tweets
followers
tweets
followers
tweets
followers
Analysis of the session '#SienteTeruel' created with Tweet Category
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Links
Pictures
Links
Pictures
Links
Pictures
Links
Pictures
Links
Pictures
Charts
Category Total
tweets
% Original
Tweets
RT Users Impressions Potential Reach Tweets/
User
Followers/
User
Links 598 51 256 342 110 3.865.091 251.831 5,4 2.289Pictures 173 15 81 92 56 893.351 134.366 3,1 2.399
Otros 121 10 69 52 53 510.308 184.210 2,3 3.475
Motorland 89 8 33 56 41 603.297 151.608 2,2 3.697
Replies 74 6 74 0 33 453.043 129.136 2,2 3.913
Tamborrada 50 4 24 26 30 296.426 117.068 1,7 3.902
Calanda 44 4 19 25 25 183.058 106.924 1,8 4.276
Checkins 28 2 28 0 9 99.117 64.075 3,1 7.119
Gastronomia 6 1 5 1 5 40.810 40.367 1,2 8.073
Analysis of the session '#SienteTeruel' created with Tweet Category
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24,5 6,0 35.431
LaTrinchera
83tweets
nere_ariztoy
75tweets
bulbulsuperbul
74tweets
tweets
tweets
eventosfera
30.870followers
AntonioDomingo
29.698followers
LaTrinchera
18.533followers
followers
followers
AntonioDomingo
1.692.836impressions
LaTrinchera
1.538.239impressions
eventosfera
987.840impressions
impressions
impressions
JuankiWaldorf
8num. categories
eventosfera
8num. categories
gemagarrido
8num. categories
num. categories
num. categories
LaTrinchera
66num. of RTs
nere_ariztoy
45num. of RTs
TurismoTeruelVO
35num. of RTs
num. of RTs
num. of RTs
bulbulsuperbul
54original tweets
AntonioDomingo
53original tweets
JuankiWaldorf
37original tweets
original tweets
original tweets
1614
5
Very low
0 to 10
followers
13
Low
10 to 50
followers
56
Medium-low
50 to 200
followers
44
Medium
200 to 500
followers
29
Medium-high
500 to 1000
followers
33
High
1000 to 5000
followers
16
Very high
>5000
followers
Analysis of the session '#SienteTeruel' created with Tweet Category
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Glossary
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Page 1: General Overview: This page shows at a glance the evolution and the global statistics of the session.
Statistics
Number of Tweets: Total number of Tweets sent during the session, RTs and replies included. It is shown below, a
breakdown of the types of tweets: original tweets (those containing text only) tweets with links, retweets, conversations
(tweets as part of a conversation between several users), check-ins and photos.
- Number of users: Total number of users who participated in the session using the given hashtag. It also includes userswho only sent RTs.
- Potential Impact: Number of impressions of the hashtag, which is the number of times that people could have seen the
hashtag. This is important because it tells you how many times it has been possible to visualize the hashtag. This number is
calculated by multiplying the number of followers of each user by the number of number of Tweets and adding those results.
Example: If a user sends 2 tweets and he has 100 followers, the number of impressions generated by the users would be
200. If another user sends 3 tweets and he has 50 followers, the number of impressions generated by this person would be
150 which would make a total of 350 impressions of the session.
- Potential Reach: Number of users who have been unable to see the hashtag and could have been impacted by the
hashtag. This number is calculated by adding all the followers of each user who participated in the session. Using the
previous example, if the session had 2 users, one with 100 followers and the other one with 50, the reach will be 150
followers, regardless of the number of tweets sent. IMPORTANT: both the impact and reach are 'potential' because not
everyone may have seen the hashtag and users can have other users in common.
- Average number of Tweets per user: this number is the average of Tweets sent per each user. This number is calculated
by dividing the number of tweets between the number of users who have participated. RTs included.
- Average followers per user: the average number of followers that users of the session have. This figure indicates how
influential are the participants in our session. Given that the average number of followers that a Twitter user has is about
250, you can calculate if participants in your session exceed that average. This number is calculated by dividing the sum of
followers by the number of users who have participated.
- Difference between Total Tweets and Tweets: The Total Tweets include RTs, links, replies, links and 'Tweets'.
'Tweets' are the ones containing only text.
ChaRTs
There are different types of graphs in the report Tweet Category:
Temporal Evolution: shows the time evolution of the tweets sent by users. Tweet Category takes the first and last tweet
and draws the timeline of the session. Thanks to this chart you will be able to identify the moment people tweeted the most
or the least.
Influence of Users: shows the influence of the users who participated in the session. On the vertical axis you will find the
total number of users and on the horizontal one, the number of followers of those users. As we move to the right part of the
graph you will see the users who have a greater number of followers and therefore influence. The higher the columns on the
right, the higher influence of your users.
User activity: shows the number of tweets sent by users. The vertical axis shows the number of tweets sent and the
horizontal one the number of users who have participated.
Page 2: Statistics of the categories: on this page you will find the detailed statistics for each category.
Rankings of categories:
This ranking shows which categories have reached the top 5 according to several statistics. It is interesting to note that
although a category may have a greater number of tweets that another one, it could have a minor number of impressions
(lower impact). The rankings show the categories with the highest reach, impact, number of users, number of tweets and
number of RTs.
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ChaRTs:
Impact by category: This graph shows which category has the highest number of impressions and therefore the highest
impact.
Tweets by category Chart: This chart shows which category has the highest number of total tweets.
Users by category Chart: This chart shows which category has the highest number of users.
Table of categories:
This table shows detailed statistics for each category; these statistics are the same variables as the global statistics of the
session but applied to each of the category. Thus you can see which category gets more impact, more users, and so on. It is
worth taking a second to consider this table as very interesting conclusions can be obtained from it.
Page 3: User Rankings
Tweet Category offers different kinds of user rankings:
Most active users: the ones who tweeted the most using the hashtag. RTs included.
Most popular users: the ones who have the highest number of followers in the session.
Users with the highest impact: the ones who generated the highest number of impressions.
Most participative users: the ones who participated in more categories.
Most retweeter users: the ones who sent the highest number of RTs.
Most original users: the ones who sent the highest number of original tweets (No RTs).