seminario smlatam panama
DESCRIPTION
TRANSCRIPT
SMLatam
Seminario PanamáJunio 2010
Patrocinó Invitado especial
Monday, June 21, 2010
Akirhe
9:00 eq Ssgmep Mihme10:30 eq Csqqyrmx‘
Bymphmrk
12:30 tq Apqyiv’s 1:30 tq Ewxvexikmew h
i Ssgmep Mihme
2:30 tq Cewsw hi Ssgmep Mihme
3:30 tq Bvieo4:30 tq Sytivzmwmsr5:00 tq Mihmgmsr
6:00 tq T“iixyt
Monday, June 21, 2010
+ 10 años en Marketing
3 años estudiando el
fenómeno de social
media2009 con SMLatam
@kbzon@smlatamGoogle Voice: (786) [email protected]/christianlisogorskylinkedin.com/in/clisogorsky
Monday, June 21, 2010
#SMLatamPanama
Monday, June 21, 2010
no es nada nuevoSocial Media
Monday, June 21, 2010
“en-línea”pensamos que nació
Monday, June 21, 2010
en realidad
nació en la
“línea”
Monday, June 21, 2010
1970s“Phone Phreaking”
Monday, June 21, 2010
Monday, June 21, 2010
Bulletin Board System
Bulletin BoardSystem
Monday, June 21, 2010
KBZON
Monday, June 21, 2010
Proveedores de Servicio “en-línea”
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
ProductPlacement
Monday, June 21, 2010
40 años
Monday, June 21, 2010
6 de Agosto 1991Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
InternetRelayChat
Monday, June 21, 2010
compartiendo links Durante la guerra del golfo la gente se mantenía conectada a los IRC
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
1ºred social que permite
crear perfiles y compartir
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Monday, June 21, 2010
Social Media
Publicar
Compartir
Discutir
RedesSociales
MicroBlog
Lifestream
Livecast
MundoVirtual
Juegos
MMO
Monday, June 21, 2010
Monday, June 21, 2010
...ajá
¿Y?Monday, June 21, 2010
Estamos redefiniendo la manera en que nos comunicamos y construimos las
relacionesMonday, June 21, 2010
Noconsumimos
mediosde lamisma manera
los
Monday, June 21, 2010
Publicidad1980
Monday, June 21, 2010
Publicidad2010
Monday, June 21, 2010
El modelode
publicidadtradicional
cambió
Monday, June 21, 2010
alcanzar a las masas
para incrementar conocimiento de
marca
para pocas ventas
antes
Monday, June 21, 2010
conecta con pocos
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
( ((
ahora
para que se involucren
y se convertirán en tus
Monday, June 21, 2010
Ellos quierenque tu marca sea más
“amiga” y menos
“vender”Monday, June 21, 2010
Que
conv
erse
másMonday, June 21, 2010
Que seconéctemás
Monday, June 21, 2010
Que
gritarpare de &
escucharem
piece a
Monday, June 21, 2010
¿EstanListos?
Monday, June 21, 2010