persona & mvp presentation v1.0

7
Proximity Maximilian Hemmrich Vishal Modi Samrudh Rajachudamani

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Post on 19-Jan-2017

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Page 1: Persona & mvp presentation v1.0

Proximity

Maximilian HemmrichVishal Modi

Samrudh Rajachudamani

Page 2: Persona & mvp presentation v1.0

The Need

• Unaware of where friends are

• Miss opportunities to meet

• Lengthy planning process

Pro

xim

ity

Page 3: Persona & mvp presentation v1.0

Craig the Continuously Traveling Consultant

Thinks it should be easier to stay in touch

Sees how hard it is when constantly travelling

Feels disappointed after finding out that he was near an old friend

Needs quick way to know if anyone is around

Pro

xim

ity

Page 4: Persona & mvp presentation v1.0

Craig the Continuously Traveling Consultant

Pro

xim

ity

Problem Scenarios Current Alternatives Value PropositionHard to meet friends with

busy work lifePlan meet-ups in advance

Keep track of friends’ location

Efficient use of timeMinimal effort while busy

Always in new cities Publish personal location Friends don’t need to monitor your location

Page 5: Persona & mvp presentation v1.0

MVP Screen 1

Pro

xim

ity

Hypothesis #1: Variable distance

threshold is important

Hypothesis #2: Only want

notifications for select friends

Page 6: Persona & mvp presentation v1.0

MVP Screen 2

Pro

xim

ity

Hypothesis #3: People can

connect with those they otherwise would not

Page 7: Persona & mvp presentation v1.0

Questions?