operaciÓn turistica 1 universidad tecnológica ecotec intensivo ii 2.008 abg. fernando hacay ching...

OPERACIÓN TURISTICA OPERACIÓN TURISTICA 11

Universidad Tecnológica EcoTecUniversidad Tecnológica EcoTecIntensivo II 2.008Intensivo II 2.008

Abg. Fernando Hacay ChingAbg. Fernando Hacay ChingCelular 088-979 831Celular 088-979 [email protected]@yahoo.com

Operación Turística 1Operación Turística 1

Conocimiento y comprensión de la Conocimiento y comprensión de la industriaindustria

Definiciones y concepto de TurismoDefiniciones y concepto de Turismo Formas de TurismoFormas de Turismo Oferta turística básicaOferta turística básica Oferta turística complementariaOferta turística complementaria Tipologías turísticasTipologías turísticas Encuentros internacionales: las feriasEncuentros internacionales: las ferias Instituciones turísticas mundialesInstituciones turísticas mundiales


Occupation of providing local services such as entertainment, Occupation of providing local services such as entertainment, accommodation and catering for tourists.accommodation and catering for tourists.www.reefed.edu.au/glossary/t.html www.reefed.edu.au/glossary/t.html

Tourism is a service based industry comprising a number of Tourism is a service based industry comprising a number of tangible and intangible components. The tangible elements tangible and intangible components. The tangible elements include transport, foods and beverages, tours, souvenirs and include transport, foods and beverages, tours, souvenirs and accommodation, while the intangible elements involve education, accommodation, while the intangible elements involve education, culture, adventure or simply escape and relaxation. Tourism in culture, adventure or simply escape and relaxation. Tourism in Victoria caters for travellers from Melbourne, regional Victoria, Victoria caters for travellers from Melbourne, regional Victoria, interstate and overseas.interstate and overseas.www.parkweb.vic.gov.au/education/tourism_parks/da3.htmwww.parkweb.vic.gov.au/education/tourism_parks/da3.htm

Tourism can be defined as the act of travel for the purpose of Tourism can be defined as the act of travel for the purpose of recreation, and the provision of services for this act. A tourist is recreation, and the provision of services for this act. A tourist is someone who travels at least eighty kilometres (fifty miles) from someone who travels at least eighty kilometres (fifty miles) from home for the purpose of recreation, as defined by the World home for the purpose of recreation, as defined by the World Tourism Organization (a United Nations body). Tourism Organization (a United Nations body). en.wikipedia.org/wiki/Tourism en.wikipedia.org/wiki/Tourism

Operación Turística 1Operación Turística 1 What is Tourism?What is Tourism? Although many of us have been "tourists" at some point in our lives, defining Although many of us have been "tourists" at some point in our lives, defining

what tourism actually is can be difficult. Tourism is the activities of persons traveling to and staying what tourism actually is can be difficult. Tourism is the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, in places outside their usual environment for not more than one consecutive year for leisure, business or other purposes. Tourism is a dynamic and competitive industry that requires the ability business or other purposes. Tourism is a dynamic and competitive industry that requires the ability to constantly adapt to customers' changing needs and desires, as the customer’s satisfaction, to constantly adapt to customers' changing needs and desires, as the customer’s satisfaction, safety and enjoyment are particularly the focus of tourism businesses.safety and enjoyment are particularly the focus of tourism businesses.

TypesTypes Tourism encompasses:Tourism encompasses:Outbound TourismOutbound Tourism Outbound tourism is what you may be most familiar with. It involves the business of people going Outbound tourism is what you may be most familiar with. It involves the business of people going

from British Columbia to other provinces, territories or countries. For example, going to Hawaii in from British Columbia to other provinces, territories or countries. For example, going to Hawaii in February is considered outbound tourism.February is considered outbound tourism.Inbound TourismInbound Tourism

BC competes in a global market to attract tourists from the United States, Japan, Germany BC competes in a global market to attract tourists from the United States, Japan, Germany and many other countries. We also implement marketing campaigns aimed at attracting travellers and many other countries. We also implement marketing campaigns aimed at attracting travellers from other parts of Canada. The tourists coming to BC from other places are called inbound from other parts of Canada. The tourists coming to BC from other places are called inbound tourists.tourists.SectorsSectors

The tourism industry is divided into five different sectors:The tourism industry is divided into five different sectors: Accommodation Accommodation Food and Beverage Services Food and Beverage Services Recreation and Entertainment Recreation and Entertainment Transportation Transportation Travel ServicesTravel Services The diversity of these five sectors shows that the career options in the tourism industry are The diversity of these five sectors shows that the career options in the tourism industry are

unlimited. Depending on your interests and skills, you can work indoors or out, nine to five or unlimited. Depending on your interests and skills, you can work indoors or out, nine to five or midnight to noon. You can work in an office, an airport or out of your home. You can have one midnight to noon. You can work in an office, an airport or out of your home. You can have one career in the winter and another in the summer. In short, you can make your career fit the lifestyle career in the winter and another in the summer. In short, you can make your career fit the lifestyle you want.you want.


OFERTA BASICA:OFERTA BASICA: TransportaciónTransportación Recepción y trasladosRecepción y traslados Servicios turísticos mínimosServicios turísticos mínimos


OFERTA COMPLEMENTARIA:OFERTA COMPLEMENTARIA: AlojamientosAlojamientos Alimentos y bebidasAlimentos y bebidas EntretenimientoEntretenimiento GuianzaGuianza Otros servicios Otros servicios


TIPOLOGIAS:TIPOLOGIAS: VacacionesVacaciones AventuraAventura MedicinaMedicina CulturalCultural EcoturismoEcoturismo EstudiantilEstudiantil CientíficoCientífico


UrbanoUrbano RuralRural SocialSocial


FERIAS DE TURISMOFERIAS DE TURISMO Formas de encuentrosFormas de encuentros Gestoras de negociosGestoras de negocios Oportunidades promocionalesOportunidades promocionales ComprasCompras VentasVentas FITUR – ITB – FITE - BITEFITUR – ITB – FITE - BITE


ORGANIZACIÓN MUNDIAL DEL ORGANIZACIÓN MUNDIAL DEL TURISMO – OMTTURISMO – OMT

FEDERACION UNIVERSAL DE FEDERACION UNIVERSAL DE AGENCIAS DE VIAJES – FUAAVAGENCIAS DE VIAJES – FUAAV

INTERNATIONAL ASSOCIATION OF INTERNATIONAL ASSOCIATION OF AIR TRANSPORT - IATA.AIR TRANSPORT - IATA.


Las empresas turísticas en EcuadorLas empresas turísticas en Ecuador Relaciones de la Ley de Turismo con Relaciones de la Ley de Turismo con

otros cuerpos legalesotros cuerpos legales Aspectos importantes en la Aspectos importantes en la

constitución de empresas que se constitución de empresas que se destinan al turismodestinan al turismo

Beneficios y perjuiciosBeneficios y perjuicios CasosCasos


Actividades consideradas turísticas Actividades consideradas turísticas según la Ley en el Ecuadorsegún la Ley en el Ecuador

Breve revisión de los pasos y Breve revisión de los pasos y procedimientos que deben procedimientos que deben observarseobservarse

Del Permiso de Funcionamiento y de Del Permiso de Funcionamiento y de la Licencia Anual, para empresas la Licencia Anual, para empresas turísticasturísticas


De las afiliaciones a gremiosDe las afiliaciones a gremios ObligatoriaObligatoria Opcionales:Opcionales: IATAIATA ASECUTASECUT ASOMATURASOMATUR OtrasOtras


Organigramas funcionalesOrganigramas funcionales Realidad ecuatorianaRealidad ecuatoriana Esquemas mas comunesEsquemas mas comunes De los localesDe los locales Exigencias IATAExigencias IATA Casos según la clase de agenciaCasos según la clase de agencia


CLASES DE AGENCIASCLASES DE AGENCIAS

Agencias de Viajes InternacionalesAgencias de Viajes Internacionales Agencias de Viajes MayoristasAgencias de Viajes Mayoristas Agencias de Viajes OperadorasAgencias de Viajes Operadoras Agencias de Viajes Consolidadoras *Agencias de Viajes Consolidadoras *


Agencias InternacionalesAgencias Internacionales

Características mas importantesCaracterísticas mas importantes Ámbito de acciónÁmbito de acción Áreas de actividadÁreas de actividad Detalles: infraestructura, Detalles: infraestructura,

organigramas, visión del negocioorganigramas, visión del negocio


Agencias MayoristasAgencias Mayoristas

Principales característicasPrincipales características Ámbito de acciónÁmbito de acción Las representaciones de productos y Las representaciones de productos y

servicios turísticosservicios turísticos


Agencias OperadorasAgencias Operadoras

Principales característicasPrincipales características Ámbito de acciónÁmbito de acción Detalles importantes: Detalles importantes:

infraestructuras o tercerizacioninfraestructuras o tercerizacion Frontera entre este tipo de agencias Frontera entre este tipo de agencias

y las demás y las demás


Agencias Consolidadoras*Agencias Consolidadoras*

CaracterísticasCaracterísticas Ámbito de acciónÁmbito de acción Semejanzas y diferencias con los Semejanzas y diferencias con los

otros tipos de agenciasotros tipos de agencias Función especificaFunción especifica

operaciÓn turistica 1 universidad tecnológica ecotec intensivo ii 2.008 abg. fernando hacay ching...

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