las redes sociales en los negocios

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 Adjqiayijanbq qdanbhiq ~ iadjñknabq ei hbq wieiq qdanbhiq SIA +1+ Bjâhnqnq eih adjlyjud ei wieiq qdanbhiq ryi swdkdandjbj neibq$dsdwuyjnebei q ei ji`dand Ldbj Qnkdj Sbhhnqî  Gbwaihdjb 13 ei lyjnd ei 7322  

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8/6/2019 Las redes sociales en los negocios

http://slidepdf.com/reader/full/las-redes-sociales-en-los-negocios 1/6

Adjqiayijanbq qdanbhiq ~ iadjñknabqei hbq wieiq qdanbhiq

SIA +1+

Bjâhnqnq eih adjlyjud ei wieiq qdanbhiq ryi

swdkdandjbj neibq$dsdwuyjnebeiq ei ji`dand

Ldbj Qnkdj Sbhhnqî

Gbwaihdjb ‑ 13 ei lyjnd ei 7322

8/6/2019 Las redes sociales en los negocios

http://slidepdf.com/reader/full/las-redes-sociales-en-los-negocios 2/6

TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTSIA2 TT WIEIQ QDANBHIQ JI@DAND TTLDBJ QNKDJ TTTTT

TTTTT 7 TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT

2222**** AdAdAdAdjqneiwbandjiq njnanbhiqjqneiwbandjiq njnanbhiqjqneiwbandjiq njnanbhiqjqneiwbandjiq njnanbhiq

Iqubw swiqijui ij hbq wieiq qdanbhiq ~ uijiwyjb bswdsnbeb iquwbui`nb ei adkyjnabanñjij qdanbh kienb( fdwkb sbwui ei aybhryniwEisbwubkijud ei Adkyjnabanñj eiaybhryniw ikswiqb$ji`dand ryi qi swiani*Sbwb yj ji`dand( jd qñhd iq nksdwubjuieiqei ih syjud ei vnqub ei adjdanknijud ~wiadjdanknijud ei kbwab( qnjd ubkgnîj sbwbfneihn|bw ~ ebw qdsdwui b hdq sduijanbhiqahnijuiq* Beikâq( qn hb ikswiqb iquâ gnijsdqnandjbeb ij hdq qdanbh kienb ( iq fâanh ebwb adjdaiw hbq jdviebe qdgwi hb adksbòëb*

Siwd ubksdad qi syiei dhvnebw ryi ij udeb

ikswiqb mb~ yjb sbwui iquwbuî`nab eih yqdei iqui unsd ei wieiq qdanbhiq udubhkijuiawyanbh jd qñhd sbwb hb baunvnebe eiadkyjnabanñj qnjd sbwb ih swdsnd ji`dand badwud ~ kiend shb|d* Ihhd iq bqë sdwryibauybhkijui( ~ eigned b hb i}nquijanb eiiqudq kiendq qdanbhiq( aybjed bh`d qyaieihb jdunanb qi uwbjqknui ei fdwkb vnwbhryiebjed i}syiqub hb wisyubanñj ei hbikswiqb* Adj ih yqd beiaybed ei hbq wieiqqdanbhiq hdq uniksdq ei wibaanñj bjui yj

uwbjai d adkswdknqd qi syieij wieyanwewâqunabkijui( hd ryi siwknui kbjilbw hbnjfdwkbanñj ~ abjbhn|bwhb adjvijnijuikijui*

Sbwb ihhd( hdq Eisbwubkijudq eiAdkyjnabanñj ei hbq `wbjeiq ikswiqbqeigij adjuikshbw ijuwi qyq shbjiq eibauybanñj ih `iqundjbw wieiq qdanbhiq ei`wbj nksbaud kienâunad adkd Upnuuiw dFbaigddo ( ryi fâanhkijui bgbwabj yjijdwki bgbjnad ei süghnad sduijanbh*

Sdw ühunkd( mb~ ryi mbaiw jdubw ryi abebvi| kâq ikswiqbq( ubjud `wbjeiq adkdsiryiòbq( iquâj bsdqubjed sdw hbq wieiqqdanbhiq njuiwjbq d adwsdwbunvbq* Qi uwbub eishbubfdwkbq awibebq qn`ynijed hb iquihb eiFbaigddo ryi fbvdwiaij hb awibanñjiqsdjubjib ei Adkyjnebeiq ei Swâaunab*Gbqbebq ij hb knqkb fnhdqdfëb ei adksbwunw(iqubq wieiq njuiwjbq syieij wiqdhviw eyebqb hdq uwbgblbedwiq( bmdwwbw uniksd ~ wifdw|bw

hb wihbanñj swdfiqndjbh ijuwi adhi`bq ij ihqijd ei hb dw`bjn|banñj*

7*7*7*7*Iquwbui`nbIquwbui`nbIquwbui`nbIquwbui`nbqqqq ei güqryieb ei wifiwijanbqei güqryieb ei wifiwijanbqei güqryieb ei wifiwijanbqei güqryieb ei wifiwijanbqij Nij Nij Nij Njuiwjiujuiwjiujuiwjiujuiwjiu

Yjb güqryieb ij Njuiwjiu qdgwi iqui uikbjdq shbqkb yjb njqubjuâjib ei añkdivdhyandjb hb yunhn|banñj ei hbq wieiq

qdanbhiq eijuwd eih kyjed ikswiqbwnbh* Bqë(qi buiqun`yb ahbwbkijui ryi( b siqbw eiryi ih yqd ei hbq wieiq qdanbhiq qi iquâi}uijenijed ei fdwkb i}sdjijanbh( büj qdjkyambq hbq ikswiqbq ―qdgwi uded eihâkgnud jd bj hdqblñj― ryi qi kyiquwbjiqaîsunabq bjui qy yunhnebe wibh b hb mdwb eiswdkdandjbw swdeyaudq d qiwvnandq* Sdabqikswiqbq eyebj ei qy sduijanbh ~ ei hbqdsdwuyjnebeiq adkyjnabunvbq ryi dfwiaijhbq wieiq( siwd jyiquwbq ikswiqbq qdjaniwubkijui wibanbq b njjdvbandjiq wâsnebq(bjui hbq ryi qi kyiquwbj eygnubunvbq*

Ij ih kyjed bj hdqblñj ih sbjdwbkb iqky~ enfiwijui* Qi iqunkb ryi hbq `wbjeiqkbwabq unijij yjb swiqijanb kbqnvb ij hbqwieiq qdanbhiq gâqnabkijui sbwb wibhn|bwnjviqun`bandjiq ei kiwabed( `iqundjbw hbqkbwabq ~$d adkd qdsdwui ei buijanñj bhahnijui* Siwd( ´ayâhiq qdj hbq wieiq qdanbhiqkâq yunhn|bebq4 Yjb güqryieb njuijqnvbqdgwi `wbjeiq kbwabq badubeb bh ühunkd bòd-uîwknjdq ahbvi< qdanbh kienb ~ gyqnjiqq .jdq siwknui yjb ahbwb wbend`wbfëb eih wbjonj`bauybh ij aybjud b qy yunhn|banñj* Jn ryieianw uniji ryi ih syiqud ei mdjdw hd daysbFbaigddo Fbaigddo Fbaigddo Fbaigddo ( siwd qi yned ei aiwab -~ abebvi| kâq. sdw Upnuuiw Upnuuiw Upnuuiw Upnuuiw ( ryi iquâ snqbjedfyiwui qdgwi uded ijuwi swdfiqndjbhiq eiî}nud* Ih uiwaiw syiqud ryieb kâq enfyqd(siwd qyihij bsbwiaiw qiwvnandq hn`bedq bh`wbj adj`hdkiwbed ei @dd`hi( edjeieiqubab( sbwb ji`dandq hn`bedq b hb nkb`ij(^dyuygi ^dyuygi ^dyuygi ^dyuygi *

Kijanñj bsbwui kiwiai hb yunhn|banñj eiwieiq qdanbhiq eijuwd ei hb swdsnb ikswiqb*Hdq ji dandq kâq sndjiwdq mbj syiqud ijkbwamb wieiq njuiwjbqwieiq njuiwjbqwieiq njuiwjbqwieiq njuiwjbq sbwb fbanhnubw hbadkyjnabanñj ijuwi qy siwqdjbh( sbwbadksbwunw ~ awibw adjdanknijud ijuwi qyqikshibedq ~ kb}nkn|bw qy ifnabanb ~wijenknijud* Ij iqui abqd hbq qdhyandjiqgbqbebq ij wieiq qdanbhiq jd qyihij qiw`ijiwbhnqubq( qnjd bebsubebq b hbqjiaiqnebeiq ei hb ikswiqb( gâqnabkijuisbwb swdui`iw njfdwkbanñj awëunab*

8/6/2019 Las redes sociales en los negocios

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TTTTT 1 TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT

1*1*1*1*Iqryikb ei wifiwijanbq ei hdq wiqyhubedq dguijnedqIqryikb ei wifiwijanbq ei hdq wiqyhubedq dguijnedqIqryikb ei wifiwijanbq ei hdq wiqyhubedq dguijnedqIqryikb ei wifiwijanbq ei hdq wiqyhubedq dguijnedq

Hdq ebudq qi mbj dguijned ei kühunshiq fyijuiq ei Njuiwjiu( badubedq b 7322( ~ ij kyamdqabqdq qi gbqbj ij iqunkbandjiq ei swd`wiqd b sbwunw ei ebudq vbhnebedq ei 7323 eihâkgnud bj hdqblñj* Qi mbj adjqyhubed ubkgnîj hbq qn`ynijuiq edq njfd`wbfëbq< Yqd eiwieiq qdanbhiq ij siryiòdq ji`dandq ~ Yunhn|banñj ei Qdanbh Kienb ij adksbòëbqFdwuyji233 *

8/6/2019 Las redes sociales en los negocios

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TTTTT 5 TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT

5*5*5*5* Enb`jñqunad ei hbq fyjandjbhnebeiq kâqEnb`jñqunad ei hbq fyjandjbhnebeiq kâqEnb`jñqunad ei hbq fyjandjbhnebeiq kâqEnb`jñqunad ei hbq fyjandjbhnebeiq kâqadkyjiq ei hbq wieiq ivbhybebqadkyjiq ei hbq wieiq ivbhybebqadkyjiq ei hbq wieiq ivbhybebqadkyjiq ei hbq wieiq ivbhybebq

Hbq wieiq qdanbhiq ei yqybwndq ―swnjansbhkijui Fbaigddo ~ Upnuuiw ― qdjsduijuiq miwwbknijubq `ijiwbedwbq einjfhyijanbq qdgwi hbq kbwabq ikswiqbwnbhiq(hd ryi `ijiwb yjb adksiuijanb fiwd| sdwiqubw abeb vi| kâq swiqijui ~ adjubw adjkâq qi ynedwiq* Hb enq~yjunvb Fbaigddo $Upnuuiw adj ih fnj ei bedsubw iquwbui nbqiqsiaëfnabq uijeijuiq b hd`wbw kdeihdq kâqifnanijuiq( qi shbjuib adj fwiayijanbdgqiwvbjed ih WDN bqdanbed* Ei ijuwbeb(hbq `wbjeiq kbwabq qbgij siwfiaubkijuiryi( knijuwbq Fbaigddo iq yjb wie qdanbhgbqbeb ij hb swdkdanñj ei hbq kbwabq(Upnuuiw iquâ kâq bqijubeb ij hb swdkdanñjei adjuijnedq b uwbvîq ei qy swdsb`banñj ~vnwbhnebe nhnknubeb* Bqë( knijuwbq ih siqdiqsiaëfnad ei Upnuuiw wbenab ij hb abhnebe eihdq qi`ynedwiq( ih njuiwîq( adj hdqqi`ynedwiq ei Fbaigddo( wbenab ij hbqwihbandjiq ryi qi iqubghiaij*

Ij Fbaigddo ( qdj hbq wihbandjiq hbq ryiayijubj( knijuwbq ryi Upnuuiw ( bh qiw yjbshbubfdwkb ij hb ryi qdj hdq yqybwndq hdqryi eianeij ih unsd ei njfdwkbanñj ryiryniwij adksbwunw( iq kâq yjb wie qdanbhryi iqubghiai hbq jyivbq uijeijanbq ei hbnjfdwkbanñj `hdgbh* Upnuuiw beikâq ei wieqdanbh iq yj kiend ei adkyjnabanñj(knijuwbq ryi Fbaigddo iq sywbkijui yjwie qdanbh( edjei hd ryi nksdwub iq ihijuwbkbed qdanbh( bryihhd ryi yjb vi|neijunfnabebq hbq jiaiqnebeiq hd`wb qyqbunqfbaanñj b uwbvîq ei hb yjnñj ei hbqsiwqdjbq* Iq sdw ihhd ryi Fbaigddo iq ‘kâqqdanbh‛ bswianbjed hb i}sdqnanñj eibqsiaudq wihbandjbedq adj hbq ikdandjiq ~hb viwunijui kâq siwqdjbh ei hdq yqybwndq(knijuwbq ryi Upnuuiw iq yj kiend eiadkyjnabanñj ij që knqkd( edjei qiadksbwuij miamdq ~ jdunanbq kâq aijuwbedqij ih bqsiaud swdfiqndjbh ryi ij ihsiwqdjbh* Ij uîwknjdq `ijiwbhiq( Upnuuiw ayijub adj yj süghnad kâq mdkd`îjid( adjiebeiq adkswijenebq ijuwi hdq 73 ~ hdq 59bòdq ~ vnjayhbedq b hb awibunvnebe( hbqadkyjnabandjiq ~ hbq uiajdhd`ëbq ei hbnjfdwkbanñj* Sdw ih adjuwbwnd( ij Fbaigddo ih süghnad iq kâq miuiwd`îjid( jd qñhd ijhdq wbj dq ei iebe( qnjd ubkgnîj ij hbqjiaiqnebeiq i njuiwiqiq i}syiqudq* Ij ihbqsiaud vnqybh Upnuuiw ―b siqbw ei qiwqijanhhd― wiqyhub kijdq njuynunvd ryi

Fbaigddo* ^ ij uîwknjdq ei dand( Fbaigddo iq kyamd kâq hüenad ryi ih qnkshiknawdghd``nj` ei Upnuuiw * Beikâq( ~ byjryiwiqyhui qdwswijeijui( hb swnvbanebe eiFbaigddo iq kb~dw adj hb nkshbjubanñj eijyivbq dsandjiq ryi eilbj ij kbjdq ei hdqyqybwndq ih unsd ei njfdwkbanñj siwqdjbh ryiqi kyiquwb süghnabkijui( yj bqsiaud ijryi Upnuuiw fhbryib adjqneiwbghikijui*

Sdw udebq hbq wb|djiq i}syiqubq( ijuîwknjdq ei qi`ynknijud ~ sdsyhbwnebeFbaigddo bvijublb b Upnuuiw * Siwd adkdbkgbq wieiq qdanbhiq qdj udubhkijuiadkshikijubwnbq ~ iquâj sijqbebq sbwbbaaieiw b sduijanbhiq ahnijuiq ~ kbjuijiw hbfneihnebe ei hdq ahnijuiq adjqdhnebedq( iqky~ fwiayijui ryi hbq ikswiqbq iquîjswiqijuiq ij bkgbq*

^dyuygi iq yjb byuîjunab shbubfdwkb eiadjuijnedq( ~ qdhd adkshikijubwnbkijuibauüb adkd wie qdanbh* I}nquij vbwndqfdwkbudq sbwb swdkdandjbwqi ~ syghnanubwqi*Ei ijuwbeb i}nqui hb sdqngnhnebe ei nkshbjubwyj gbjjiw( bjyjandq adwudq njqiwubedq bjuiqei hb uwbjqknqnñj eih vëeid( d bjyjandqiknunedq b hd hbw`d eih vëeid bh sni ei hbsbjubhhb* Siwd hbq ikswiqbq syjuiwbq qiswdkdandjbj i}sdjnijed qy kbwab ij hbpig ~ `ijiwbjed sbwunansbanñj baunvb ei qyqsduijanbhiq ahnijuiq* Bqë knqkd( abeb vi|

mb~ kâq ikswiqbq ryi awibj qyq swdsndqabjbhiq adj qyq swdeyaudq* Beikâq(^dyuygi siwknui b hdq ahnijuiq adwsdwbunvdqhb sdqngnhnebe ei adksbwunw vëeidq eijuwd eiyjb ikswiqb( bh uniksd ryi ayijubj adj hbqijanhhi| ~ qi ywnebe ei @dd`hi Bssq b hbmdwb ei adksbwunw bwamnvdq* Ih swdaiqd(beikâq( iq gnenwiaandjbh( ~b ryi siwknui bhdq wiaisudwiq ei hdq vëeidq adkijubwhdq(syjuybwhdq ~ bòbenw iunryiubq( ~ qnikswi adjyj bhud jnvih ei swnvbanebe* Wiqyknijed(^dyuygi iq yj qiwvnand ky~ njuiwiqbjui sbwb

hb swdkdanñj ei hbq ikswiqbq( ryi beikâqdfwiai hb sdqngnhnebe ei kildwbw hbadkyjnabanñj njuiwjb ~ ih njuiwabkgnd eiebudq ij ikswiqbq ei aniwud ubkbòd*

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TTTTT 9 TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT

Qiòbhbw sdw ühunkd b hdq ghd`q adjnjeisijeijanb eih qiwvnand -gâqnabkijuiPdweSwiqq( Ghdd`iw( Uykghw ( d ubkgnîjsdwubhiq unsd Lddkhb . ryi unijij yjb aniwubwihivbjanb qdgwi uded ijuwi ikswijeiedwiq~$d fwiihbjai d ijuwi ikswiqbq ei siryiòdubkbòd büj jd adjqdhnebebq adkd kbwab*Yj ghd` uniji kâq sdqngnhnebeiq ryi yj qnundpig uwbenandjbh d yjb wie qdanbh `ijiwbhnqubsbwb iqubw ij hbq swnkiwbq sdqnandjiq ei hdqkdudwiq ei güqryieb* Qn yjb ikswiqb

hbj|b yj ghd ( iq sdwryi iq yjb ikswiqbqi ywb ei hb abhnebe ei qyq swdeyaudq ~qiwvnandq( ryi jd uiki adkijubwndqeiqbswdgbudwndq( qnjd ryi hdq baisub adj hbfnjbhnebe ei kildwbw* Yjb ikswiqb adj yjghd` iquâ bgniwub b hbq dsnjndjiq( ~ iquâenqsyiqub b kildwbw adjunjybkijui sbwbqbunqfbaiw hbq jiaiqnebeiq eih kiwabed* Bqëqi eb yjb nkb`ij ei ikswiqb i}siwub ryiadjquwy~i qy awiengnhnebe*

9* Anfwbq ryi ivneijanbj ih nksbaud ei hbq wieiq qdanbhiq ij9* Anfwbq ryi ivneijanbj ih nksbaud ei hbq wieiq qdanbhiq ij9* Anfwbq ryi ivneijanbj ih nksbaud ei hbq wieiq qdanbhiq ij9* Anfwbq ryi ivneijanbj ih nksbaud ei hbq wieiq qdanbhiq ij hdq ji`d hdq ji`dhdq ji`dhdq ji`dandqandqandqandq

Aybjed hbq ikswiqbq qi ikgbwabj ij hb bvijuywb eihqdanbh kienb kbwoiunj ( qyw i hb enfnayhube ei añkdkienw ih î}nud d ih fwbabqd ij hb pig qdanbh* Iq njji`bghi

ryi hbq iqubeëqunabq qdj jiaiqbwnbq ij hb kdjnudwn|banñjei hdq qdanbh kienb ( ~b ryi jd iq sdqnghi dsunkn|bw bh`dryi jd qi syiei kienw* Hb vijublb ei hbq wieiq qdanbhiqiq ryi fâanhkijui swdsdwandjbj kâq ebudq aybjunfnabghiqryi kiendq uwbenandjbhiq adkd hb swijqb d hb uihivnqnñj*

Byj bqë( hbq iqubeëqunabq ~ hbq anfwbq unijij yj swdghikb<ryi qi dhvnebj ei hbq siwqdjbq ryi iquâj eiuwâq ei hdqjükiwdq* Bh`yjbq ikswiqbq qi adjaijuwbj ubjud ij hbqanfwbq ryi qi dhvnebj sdw adkshiud ei hbq wihbandjiqmykbjbq( ryi qdj yj absnubh ei njkijqd vbhdw ij hdqqdanbh kienb* Iq sdw iqui kdunvd ryi b hb mdwb ei

abhayhbw ih WDN ij ih kbwoiunj qdanbh( hbq anfwbq qdjnkswiqanjenghiq( siwd jd hd qdj kijdq hbq siwqdjbq*Ubkgnîj hd iq hb siwaisanñj ei hb swdsnb ikswiqb mbanbyjdq ahnijuiq kâq fneihn|bedq*

Kâq bhhâ ei hbq anfwbq ij adjqubjui ivdhyanñj ~ ei hb aybhqi bsdwub iqub njfd`wbfëb ky~ bauybhn|beb( iq nksdwubjuiadjdaiw hb dsnjnñj ei hbq swdsnbq ikswiqbq* Ih ühunkdKKNW -Kienb Kbwoiunj Njeyquw~ Wisdwu 7322 . jdq ebyjb njuiwiqbjui wbend`wbfëb ei hb nksdwubjanb ei hbqwieiq qdanbhiq ij hb sijiuwbanñj ei hb kbwab* Bqë( kâqeih >3) ei hbq s~kiq ryi njui`wbj ih njfdwki

adjqneiwbj ryi( ij yj kdkijud adkd ih bauybh( ij hbqwieiq qdanbhiq ih kbwoiunj iq nkswiqanjenghi sbwb hdqji dandq( ~ kâq ei yj 69) ei hdq swdsniubwndq eiunijebq djhnji ~ ei hbq s~kiq ei mbqub 9 ikshibedqadjqneiwbj nkswiqanjenghiq hbq abksbòbq uijeijuiq bkildwbw qy swiqijanb ij hdq qdanbh kienb* Sbwb hbqs~kiq( hdq swnjansbhiq gijifnandq qi aijuwbj ij yj 07)ei kb~dw uwâfnad ~ yj 67) ij wihbanñj b yj kildwsdqnandjbknijud ij hbq güqryiebq* Ih 63) vbhdwb hb`ijiwbanñj ei jyivbq bhnbj|bq ~ iquwbui`nbq ~(fnjbhkijui( aiwab ei yj 93) adjqneiwb ryi qyq anfwbq eivijubq iquâj ij bykijud* Qdgwi hdq `bqudq njmiwijuiq b

hdq ji`dandq djhnji( ih 63) adjqneiwb ryi qdj kijdwiqryi ij ih kdeihd uwbenandjbh* Duwd ebud jd kijdqnksdwubjui iq ryi hdq uniksdq ei adjiaunvnebe(siwkbjijanb i njuiwbaanñj bykijubj ij yj 99)*

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TTTTT 6 TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT

6*6*6*6* AdjahyqndjiqAdjahyqndjiqAdjahyqndjiqAdjahyqndjiq

Sbwb hbq ikswiqbq( hbq vijublbq ei hbyunhn|banñj ei hbq wieiq qdanbhiq qdjswâaunabkijui hbq knqkbq ryi sbwbaybhryniw siwqdjb fëqnab( siwd eiqei hbñsunab eih ji`dand hb swnjansbh vijublb iq hb`ijiwbanñj ei kbwabkbwabkbwabkbwab d hd ryi qi mb vijnedb hhbkbw iquwbui`nb eiiquwbui`nb eiiquwbui`nb eiiquwbui`nb ei gwbjenj` gwbjenj` gwbjenj` gwbjenj` * Adjqi`ynw‘mykbjn|bw‛ hb kbwab b uwbvîq ei hb pigqdanbh( ~ ‘adjviwqbw‛ adj hdq yqybwndq ei uü buü ~ ij swnkiwb siwqdjb( iq yjb i}aihijuiiquwbui nb ei kbwoiunj` wihbandjbh( ryiwieyjeb ij hb wisyubanñj ei hb ikswiqb ~ eihb fneihn|banñj ei qyq ahnijuiq

Adkd ij aybhryniw sdhëunab ei adkyjnabanñjeiqbwwdhhbeb sdw yjb ikswiqb( hb eianqnñjei adkij|bw b yunhn|bw hdq Qdanbh Kienb adkd yj jyivd abjbh ij ih ryi uij`b hy`bwyjb jyivb fdwkb ei njuiwbaanñj adj qyqyqybwndq d ahnijuiq( eigi njui wbwqi eijuwdei hb swdsnb iquwbui`nb ei adkyjnabanñj eihb adksbòëb ~ eigi qiw hhivbebenwiaubkijui ―qn i}nqui― sdw ihEisbwubkijud ei Adkyjnabanñj ei îqub*

@ijiwbhkijui hbq wieiq qdanbhiq jd qdjkiendq ij hdq ryi qnwvbj hbq wi hbq eihkbwoiunj` uwbenandjbh( jn qdj iqsbandq ij hdq

ryi wiswdeyanw hbq uësnabq fdwkbq eisyghnanebe uwbenandjbh* Jd qi uwbub ei

gdkgbweibw bh yqybwnd adj ih kijqbli ei hbikswiqb( qi uwbub eih qiw ei hb kbwab ~`ijiwbw adjuijned hd qyfnanijuikijuinjuiwiqbjui sbwb ryi ih yqybwnd eianebadjqyknw hb njfdwkbanñj ryi qi hi dfwiai*

Ei ijuwbeb iq nkswiqanjenghi njuiwndwn|bwuded hd ryi wdeib hb ”ayhuywb„ ei hdq kiendqqdanbhiq ij hdq ryi qi adksbwui( qi mbghb(qi adkijub( qi i}sdji( qi wifhi}ndjb( qiawnunab( qi bswijei ~( qdgwi uded( qi swnkb ihadjuijned* Hdq kijqbliq ryi bsdwub hbikswiqb eigij eikdawbun|bwqi bh kâ}nkdsbwb uwbubw ei adjquwynw yjb adkyjnebebhwieiedw ei hb kbwab( `ijiwbjed yjbbyenijanb swdsnb ryi qiwâ hb ryi adjqykbsdquiwndwkijui ih adjuijned dfwianed* Iqky~ adjvijnijui sdjiw b hbq siwqdjbq sdweihbjui ei hb kbwab( ~b ryi( ij eifnjnunvb(hbq kbwabq ~ hbq siwqdjbq qdj hbq ryimbaij hbq ikswiqbq ~ iqubq qdj hbq ryieigij mbghbw i njuiwbauybw adj ih wiqud ei hbadkyjnebe* Qbgiw adksijenbw ~ abjbhn|bw ihfiiegbao wiangned iq awyanbh sbwb hb kbwab*

Sdw ühunkd( mb~ ryi qbgiw kienw ih `wbed einjuiwbaunvnebe ei hb kbwab adj hb adkyjnebe*Ei iqub fdwkb qi qbgi qn qi aykshij hdqdgliunvdq ryi hb swdsnb ikswiqb qi mb~bkbwabed ~ qn qi jiaiqnub wieifnjnw hbiquwbui nb ikswiqbwnbh ei sbwunansbanñjqdanbh*

Sbwb anubw iqui edaykijud( syieiq yunhn|bw hb qn`ynijui wifiwijanb<QNKDJ( LDBJ -7322.* ‘ Bjâhnqnq eih adjlyjud ei wieiq qdanbhiq ryi swdkdandjbj neibq$dsdwuyjnebeiq ei ji`dand‛* AywqdAdjqiayijanbq qdanbhiq ~ iadjñknabq ei hbq wieiq qdanbhiq*SIA+1( Sdqu`wbed ei Wieiq Qdanbhiq ~ Adjdanknijud Adksbwuned ‑YDA‑ -Bwuëayhd ij hëjib.* _Fiamb ei adjqyhub< ee$kk$bb[* 8muus<$$ldbjqnkdj*jiu$YDA$wieiqTqdanbhiqTji`dand*sef :*