la cotorra mayo 2016

MOMLOVE

I S S U E Nº 07M

AY 2

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MAR

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PUBLISHED IN MÉXICO

LCBºº

/// CONTENTS

CEOGUSTAVO GONZÁLEZCOORDINATORTERE PRIETO DE GONZÁLEZSTAFFLAURA LIZETH PRADODIGITAL ART DIRECTORDAVID PRIETO

06 12 WAYS

14 STATIS-TICS

04 LEADINGARTICLE

TO GENE-RATE LEADS

&

NINASUTTONHABITS OF

ENTREPENEURS

L E A D I N G A R T I C L E

Nº 07

I N G L É S I N D I V I D U A L

SUCCESSFUL

DO YOU EVER DREAM OF HAVING YOUR OWN BUSINESS? DON’T JUST DREAM IT… DO IT! BEING AN ENTREPRENEUR TAKES DISCIPLINE, HARD WORK AND THE RIGHT MIND-SET. THE TRUTH IS THAT ANYONE CAN BE SUCCESSFUL IF THEY HAVE THE RIGHT TOOLS AND ATTITUDE. HERE ARE A FEW PRACTICES OF SUCCESSFUL BUSINESS OWNERS:

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They have passion

Being passionate about your business is vital to sticking to your goals. When you truly enjoy your field (whether it be beauty, food, fashion etc.) you will be more likely to spend the time to grow your business.

Leading

NINA SUTTON

Sure we would all like to get rich quick, but that is not the end goal of most entrepreneurs; they focus on steadily creating a company that will not only be successful, but will open up opportunities for other people as well. In turn, they also find happiness in the success of other people, so as their company grows they know anyone involved will also do well.

They build a winning team

Successful entrepreneurs know that they cannot do it all, so they surround themselves with people that specialize in different aspects of business. These entrepreneurs also know how to ask for help and advice from family, friends or experts in the field. As the saying goes…it takes a village!

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THEY SELL, SELL, SELL!

SUCCESSFUL ENTREPRENEURS KNOW THAT SELLING IS THE KEY TO GROWING THEIR BUSINESS. BY FOCUSING ON THE

CUSTOMER AND WHAT THE CUSTOMER NEEDS, AN ENTREPRENEUR CAN KEEP THE BUSINESS HEALTHY. WHILE

OTHER PARTS OF THE BUSINESS (OPERATIONS, FINANCE, EVEN MARKETING) ARE ALL VITAL TO AN ORGANIZATION, WITHOUT

SALES A BUSINESS CANNOT AND WILL NOT FLOURISH.

They seek out new experiences

Another habit of successful entrepreneurs is that they seek out new experiences. Even if they cannot board a plane to an exotic adventure, they still find the time to learn new skills (like

dancing, cooking or music).

They volunteer to help at local charities or even find a new hiking trail in their area. Whatever it is, they understand

that when they return to work, they will be recharged and refreshed with new inspiration to continue fueling the

success of their business.

7 H

abits

of S

ucce

ssfu

l Ent

repe

neur

s

La Cotorra BilingüeLeading Article 09

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12 WAYS TOGENERATE LEADS FOR

By Linesh Jose

Your Consulting Business

There are a large number of ways to generate consulting leads. Remember to pre-qualify your leads according to the parameters you want to work within. You don’t have to take on each and every person who comes along. Many will be very hard to work with or want guarantees you simply can’t make, and while it can be hard to decline business, particularly when starting out, in the long run you’ll be better served if you do.

Here are 12 great ways to generate leads for your consulting business:

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Blog

Your site should have a blog where you regularly post useful content that genuinely helps people in some aspect of their business. When they see your expertise and how much great content you’re willing to give away for free, you’ll get some calls.

Targeted paid ads

Running precisely targeted ads, especially on Facebook where you can really zero in on your demographics, makes a lot of sense. This can be a very cost-effective method of lead generation.

Ranking your own site

Perhaps the best way to generate targeted leads is to have your consulting

site come up at the top of Google’s search results when your keywords are

searched for. If you’re consulting specifically for local businesses and your

consulting business in Carlsbad, California, ranks in the top three in a

search for “internet marketing Carlsbad,” you’ll be sitting pretty in the

pole position.

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Each of these can yield large numbers of leads, but be careful to geo-target your services or

you’ll get a lot of useless leads

Google+ communities and Facebook groups

Video

Making a promotional video(s) is a great way to help target your presence for consulting keyword terms. These videos will likely show up in Google’s search results and bring a good amount of direct traffic as well.

Bilingüe 13

Investigate retargeting as a way to follow interested parties around the web in the hopes

that they will succumb to your persistence. While some may think retargeting smacks of stalking, it

has been proved that most people need to see your offers seven times before buying, and retargeting works very well—and it’s fairly

inexpensive to boot!

Retargeting

Strategic partnerships Striking deals with other service providers can work wonders for both of you. Perhaps they offer something you don’t and vice versa. You can work out a deal whereby each of you benefits and effectively get more of the available market share..

Email marketing

Building and marketing to a targeted list will ensure that your business lasts for many years to come.

Social media

Using your social media channels as a way to market and engage with your audience,

announce events, and highlight your services gives you yet another lead

generation tool.

Meetups and local events

If there are local business groups in your area, make sure you get in front of them. Ask to speak at a local

chamber of commerce meeting, and join any Meetups or similar groups trying to promote business in your area. These people are your

audience, and you should be doing all you can to make yourself known to them

Referrals

Don’t just solicit those you’ve worked with for referrals, but consider asking highly trafficked establishments in your area if they wouldn’t mind referring your services to anyone asking, and be sure to incentivize this.

Brochures, business cards, and fliers

Don’t be afraid to go old school and distribute your printed materials. If you are strategic about where you leave these, you will find that there’s a reason they’ve worked for a long time

GERENTEDIVISIONAL

La Cotorra14 Statistics

CARLOS LÓPEZ

IRAPUATO LEÓN PALMAS LEÓN PUNTA SUR SALAMANCA SAN JUAN DEL RÍO

308

AGUSTIN GONZÁLEZ

JUÁREZ PLUTARCO JUÁREZ CAMPOS ELÍSEOS

110

ANGEL AGUAYO

PACHUCA TULA 76

GERENTEDISTRITAL

BilingüeMarch 15

113 JUÁREZ PLUTARCO ISAAC GONZÁLEZ

74 PACHUCA TULA

LOIDASERRANO

68 TECAMAC ECATEPEC

LUIS VILLEGAS

GERENTECOMERCIAL


DAVID PRIETO

LEÓN PALMAS SALAMANCA 119

JESSICA SALGADO

SAN JUAN DEL RÍO TEQUISQUIAPAN 95

JUAN C.GONZÁLEZ

PACHUCA TULA 73

MEJORSUPERVISOR

BilingüeMarch 17

61 SALAMANCA ELSAROJAS

54 JUÁREZ PLUTARCO DANIELGUERRERO

40 SAN JUAN DEL RÍO VALENTIN MARTÍNEZ

MEJOROFICINA


1 JUÁREZ PLUTARCO 100

2 SAN JUAN DEL RÍO 95

3 PACHUCA 62

4 SALAMANCA 61

5 LEÓN PALMAS 58

2016NACIONAL

BilingüeMarch 19

6 PUEBLA 52

7 IRAPUATO 49

8 MERIDA 48

9 LEÓN PUNTA SUR 45

10 CUERNAVACA 43

CUADRODE HONOR


1 ULISES ZAMARRIPA LEÓN 14

2 NAZARETH GONZÁLEZ JULIA SILVA

TOLUCA URAWA MONTERREY 12

3 DANIEL GUERRERO JUÁREZ PLUTARCO 11

CLUB DE OROMarch 21

1 ALEJANDRO SÁNCHEZ MERIDA 48

2 ELSA JIMÉNEZTECAMAC ECATEPEC OJO DE AGUA

47

3 JESSICA SALGADO SAN JUAN DEL RÍO 42

4 ULISES ZAMARRIPA LEÓN 415 JULIA SILVA MONTERREY 366 GILBERTO MARTÍNEZ NOGALES 33

7OSCAR NAVA ADRIANA HERRERA DANIEL GUERRERO

SAN LUIS POTOSÍ ACAPULCO JUÁREZ PLUTARCO

31

8RICARDO AGISS HECTOR REYNAUD ARTURO SOTO NAZARETH GONZÁLEZ

TEXCOCO LEÓN PALMAS SALAMANCA TOLUCA URAWA

30

4 . - PA C H U C A , H G O

R E P R E S E N TA N T E A B C D T A

A N G E L A G U AY O ( G E R E N T E D I V I S I O N A L )

J U A N C A R L O S G O N Z A L E Z 1 1 6 8 2 8

R A U L E S C A M I L L A 2 2 4 2 1

O S C A R VA Z Q U E Z G A R C I A 3 3 8


T O TA L O F I C I N A 3 0 1 11 1 5 6 2

1 . - J U Á R E Z P L U T Á R C O , C H I H


A G U S T I N G O N Z A L E Z ( G . D I V ) 2 2 1 2

I S A A C G O N Z Á L E Z ( G . D I S T ) 2 7

D A N I E L G U E R R E R O ( S ) 1 2 8 11 3 1

F R A N C I S O R O D A RT E 4 4 8

A D R I E L LY M A D R I D 1 3 4 9

O F I C I N A 1 1 2

T O TA L O F I C I N A 2 2 1 8 2 2 1 0 0

3 . - S A N J U A N D E L R Í O , Q R O


L U I S F E R N A N D O R E S E N D I Z C A B A L L E R O 6 6 1 3

J E S S I C A S A L G A D O H E R N A N D E Z 4 4 4 2

M I R E YA O LV E R A R E S E N D I Z 4 4 8

A RT U R O H E R N A N D E Z H E R N A N D E Z 2 2 1 4

J O S E VA L E N T I N M A RT I N E Z R A M I R E Z 1 1 1 7

C A R L O S E R N E S T O A L FA R O A L E M A N 1

T O TA L O F I C I N A 1 7 1 7 9 5


2 . - L E Ó N PA L M A S , G T O


C A R L O S L Ó P E Z ( G E R E N T E D I V I S I O N A L )

D AV I D P R I E T O ( G . C O M )

U L I S E S Z A M A R R I PA 1 1 3 1 4 1 8

U L I S E S Z A M A R R I PA 1 3 4 3 0

H E C T O R R E Y N A U D 1 3 4 3 0

T O TA L O F I C I N A 2 0 0 1 6 1 8 5 8

INSCRIPCIONES

7 . - S A L A M A N C A , G T O



D AV I D P R I E T O ( G . C O M . )

E L S A R O J A S ( S ) 2 1 2 5 3 0

A RT U R O S O T O 1 2 3 6

C E S A R B E R M U D E Z 2 2 9

R U B I T S A AV E D A R A 1 1 1 5

T O TA L O F I C I N A 3 1 7 11 6 1

5 . - I G U A L A , G R O


J H O N ATA N R O S A S C A S T R O ( G . D I S T. ) 2 4 6 11

G A B R I E L A E S P I N O S A M O R A L E S 1 2 3 8

V I C E N T E E S C O R C I A 1 3 4 11

F E R N A N D O M A RT I N E Z 2 2 5

T O TA L O F I C I N A 2 2 11 1 5 3 5

6 . - T O L U C A U R A WA , E D O M E X


H E RY E S C A L O N A P. ( G . C O M . )

N A Z A R E T H G O N Z Á L E Z 1 2 1 2 3 0

T O TA L O F I C I N A 1 2 1 2 3 2

1 1 . - M O N T E R R E Y T E C N O L O G I C O , N L


J U L I A S I LVA S E G O V I A ( G . D I S T. ) 1 7 8 2 6

T O TA L O F I C I N A 1 7 8 2 6

1 2 . - T E C Á M A C , E D O M E X


J AV I E R V I L L E G A S ( G . D I S T. )

E L S A J I M E N E Z ( S U P ) 8 8 3 8

T O TA L O F I C I N A 8 8 3 8

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1 9 . - S A N M A R T I N T E X M E L U C A N , P U E B


M A R I A V E R G A R A ( G . C O M ) 2 2 4 11

R O B E RT O R A M O S 1 1 3

J O S E L U I S R O M E R O 1 1 2

T O TA L O F I C I N A 1 2 3 6 2 4

1 8 . - A C A P U L C O , G R O


A N D R E S G O N Z Á L E Z ( S U P E RV I S O R )

A D R I A N A H E R R E R A 4 1 1 6 3 1

T O TA L O F I C I N A 4 1 1 6 3 1

1 5 . - N O G A L E S , S O N


G I L B E RT O M A RT I N E Z ( G . D I S T. ) 1 6 7 3 3

T O TA L O F I C I N A 1 6 7 3 39 . - P U E B L A , P U E


G U A D A L U P E R O D R I G U E Z ( G . C O M . ) 2 2 4 2 3

M A R I A A N T O N I E TA R A M I R E Z ( S U P. ) 3 3 1 9

G U I L L E R M O L U N A C O RT E S ( S U P ) 1 1 7

P E D R O A R I Z P E 3

T O TA L O F I C I N A 3 5 8 5 2

1 3 . - M O N T E R R E Y M I T R A S , N L


J U L I A S I LVA ( G E R E N T E D I S T R I TA L ) 4 4 1 4

J E S Ú S E S C A M I L L A 4 4 1 0


1 0 . - M E R I D A , Y U C


L I C . A L E J A N D R O S Á N C H E Z ( G . D I S T. ) 1 7 8 4 8

T O TA L O F I C I N A 1 7 8 4 8

8 . - J U Á R E Z N U E V O , C H I H


A L O N S O L Ó P E Z ( G E R E N T E D I V I S I O N A L )

I S A A C G O N Z Á L E Z ( G . D I S T )

G A B R I E L B A R AY C A R R I L L O 1 1 2

PA O L A A R I Z M E N D I 1 1 4

B E R E N I C E R O D R I G U E Z 3 3 11

M A R C O AV I L A 3 3 3

C A R O L I N A C R U Z 1 1 1


1 4 . - C U E R N AVA C A , M O R


A N D R É S G O N Z Á L E Z ( G . C O M ) 1 1 1 7

D A N I E L G O N Z Á L E Z 1 3 4 5

E S T E FA N Í A V E R G A R A L Ó P E Z 2 2 1 6

T O TA L O F I C I N A 3 1 0 4 8 4 3

1 6 . - N U E V O L A R E D O , TA M


F E R N A N D O P É R E Z ( G . C O M )

M A G D A C U E VA S ( S U P ) 3 4 7 2 4

T O TA L O F I C I N A 3 4 7 2 4

1 7 . - I R A P U AT O , G T O



D AV I D P R I E T O ( G . C O M )

E L S A R O J A S ( S U P ) 1

J O R G E I S L A S 2 1 3 2 4

G U I L L E R M O R O S A L E S 2 2

T O TA L O F I C I N A 4 1 1 6 4 9

2 5 . - E C AT E P E C , E D O M E X



E L S A J I M E N E Z ( G . C O M )

L I Z Z E T E V I L L E G A S 3 3 3


2 0 . - L A P I E D A D , M I C H


L U I S A L F R E D O V Á Z Q U E Z ( S U P E RV I S O R )

M Ó N I C A G A L L E G O S D I A Z 3 3 3

B E R E N I C E R A M O S R A M O S 1 1 2 2

L U I S A L F R E D O V À Z Q U E Z 1 1 1

T O TA L O F I C I N A 1 5 6 2 8

3 0 . - S A N L U I S P O T O S Í , S L P


O S C A R N AVA L O P E Z ( G . D I V. ) 3 1

T O TA L O F I C I N A 3 1

2 2 . - M A Z AT L Á N , S I N


R O D O L F O R A M I R E Z ( G . C O M ) 2 3 5 2 5

T O TA L O F I C I N A 2 3 5 2 5

2 8 . - T U X T L A G U T I E R R E Z , C H I S


J U A N C A R L O S L E Z A M A V Á S Q U E Z ( S U P. ) 1 1 8

R O M E O N I Ñ O R O D R I G U E Z 1 1 3

T O TA L O F I C I N A 2 2 11

2 4 . - T E X C O C O , E D O M E X


R I C A R D O A G I S S ( G . D I S T. ) 1 3 4 3 4

T O TA L O F I C I N A 1 3 4 3 4

2 9 . - J U Á R E Z C A M P O S E L I S E O S , C H I H


I S A A C G O N Z Á L E Z ( G . D I S T. )

I VA N M O R E N O 1 1 6

U L I S E S N I E B L A S 1 1 4


2 6 . - T U L A , H G O


A N G E L A G U AY O ( G E R E N T E D I V I S I O N A L )

L O I D A C A S T R O ( G . D I S T )

M A R I A N A M O L I N A 2 3 7



2 3 . - T I J U A N A , B C


M A RY C A R M E N G A L L A R D O ( S U P. ) 1 1 3 5 2 2

T O TA L O F I C I N A 1 1 3 5 2 2

3 1 . - M O N T E R R E Y C E N T R O , N L


A RT U R O M E R C A D O ( G . D I V. )

R O M A N R A M Í R E Z



2 1 . - L E Ó N P U N TA S U R , G T O



J E S S I C A A H U M A D A 1 1 2 3

J U A N A G A R C I A 1 1 1

J O S E L U I S R I O S 1 1 1

T O TA L O F I C I N A 7 0 0 1 2 1 9 4 0

2 7 . - M O N T E R R E Y G U A D A L U P E , N L


J U L I A S E G O V I A ( G . D I S T )

J AV I E R E S C A M I L L A 2 2 1 6


3 4 . - C U L I A C A N , S I N


A G U S T I N F E R R E R T E N O R I O 6

T O TA L O F I C I N A 6

3 3 . - D U R A N G O , D G O


R A U L S A U C E D O ( G . D I V I S I O N A L )

O F I C I N A 8


3 2 . - O B R E G Ó N , S O N


R A U L S A U C E D O ( G . D I V. )

B R E N D A O RT I Z


4 0 . - TA PA C H U L A , C H I S



3 6 . - C I N TA L A PA , C H I S


J U A N J O S É B O N I FA Z V I L L A F U E RT E 2


3 8 . - N AV O J O A , S O N



3 7 . - C H I L PA N C I N G O , G R O



4 1 . - T U X T E P E C , O A X



3 9 . - O A X A C A , O A X



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3 5 . - T E C Á M A C O J O D E A G U A , E D O M E X



E L S A J I M E N E Z 5


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