Download - El rol del Community manager
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13 y 20 de junio
FIC – UdelaR
Universidad de la República Uruguay
@MonikViera
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Twitter @ANEP_Uruguay
Facebook.com/ANEPcomunicaciones
Picasa
Scribd
Twitter @UTU_Uruguay
Facebook.com/UTUOficial
UTU en Google+
http://www.youtube.com/user/UTUoficial
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Pongamos
un
marco
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Las Redes Sociales
GAMIFICATION
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¿ Cuál de estas 3 redes surgió primero?
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¿Y estas 3 redes en qué años surgieron?
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Tiene que haber
una estrategia
comunicacional.
Tienen que estar
identificados los
públicos objetivos.
Se debe diseñar
un plan de acción.
No es necesario
estar en todas las
redes pero si tener
presencia en las
principales.
Definirlo.
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Lo ideal . . .
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La realidad
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Las críticas…
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CASOS REALES
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Selfie
…te
suena
16:59
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Estrategia de marca . . .
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El extraño caso de la Policía de España
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El extraño caso de la Policía de España
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El extraño caso de la Policía de España
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El extraño caso de la Policía de España
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El extraño caso de la Policía de España
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El extraño caso de la Policía de España
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El extraño caso de la Policía de España
Carlos Fernández
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Estrategia . . . ???
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GRACIASTo t a l e s
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http://elmejorcommunitymanager.wordpress.com
https://www.facebook.com/elmejorCommunityManagerBLOG
@MonikViera