5 el comercio electrnico.docx

7/25/2019 5 el comercio electrnico.docx

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TICs

ELCOMERCIO ELECTRNICO

5


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Ques el

ComerCIoeleCTrnICo?

La clave

es generarmuca con!"an#a$

%or ello&e'es cu"&ar

(o&oslos as%ec(os

legales)

Es muy importantetenerunapgina

web muy bien hecha,amable y

consolidadapara quepuedasvender

a travsde ella.

Es una mo&al"&a& &e ven(a &e %ro&uc(os *

serv"c"os$ me&"an(e una 'uena %+g"na ,e'$ acl"en(esu'"ca&os (an(oen en -er. como en el res(o&el mun&o)

/na em%resa %ue&e ven&er en un local$ a (ravs&e In(erne(ocom'"nar su local con una 0("en&av"r(ual1)Es(a("en&av"r(ual%ue&e s"gn"!"carun aorro &e cos(os&e alu"ler &e local$ ascomo el %ago &e los serv"c"os 4como lu#$ agua5 e$ "ncluso$&e%ersonal)-ero an(es &e acer negoc"os%or "n(erne(%reg.n(a(e6

7u merca&o u"eresllegar *$ en ese merca&o$ a u%ersonas u"eresven&er?

Cuen(ascon el so%or(e(ecnolg"co 4%+g"na ,e'5 necesar"o%ara ello? Ques lo ue neces"(as?

Cuen(ascon %ersonal ca%ac"(a&o %ara real"#ar &"co (ra'a8o? Cu+n(o&"nero es(+s&"s%ues(oa "nver("r?Cuen(ascon

ese ca%"(al? En cu+n(oa&ecuaras(uses(ra(eg"as&e negoc"o %ara acer

comerc"o elec(rn"co?Es(+s%re%ara&o %ara ello? 97nal"#a (am'"na (uscom%e("&ores:

Cu+lesson lasven(a8as&e acer comerc"o elec(rn"co?

Re&uce cos(os &e &"s(r"'uc"n* almacenam"en(o) -erm"(e ue los cl"en(esacce&en a m+s "n!ormac"n) ;enera un con(ac(o&"rec(ocon los cl"en(es&uran(e (o&o el

a cu+les son las&esven(a8as?

En nues(ro%as el (ema (o&avaes(+en &esarrollo) E"s(e muco (emor en el uso * a%l"cac"n &e la (ecnologa) E"s(e &escon!"an#a en el uso &e (ar8e(as&e cr&"(o* &'"(o) @a* "n!ormal"&a& &e mucosnegoc"os)

Investigasobrelasnecesidadesy gustosde lospotenciales

clientesy cumple con los requisitospara vender a otros


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pases. Haypreferencias,normasy reglasdiferentesen cadapas.


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Cu+les

son los%asos

%araem%e#ar?

Lo %r"mero es (eneruna %+g"na ,e' mu* se&uc(ora*en la ue

se u'"uen!+c

"lme

n(e(

us

%ro

&uc(os$%ero

(am'"n"n!ormac"n ue "n(eresea (u gru%oo'8e("vo)

B) Cons"gue una %la(a!orma(ecnolg"ca ue (e %erm"(acrearun 'uen ca(+logo* un s"s(ema con!"a'le &e %ago va "n(erne()

2) I&en("!"cau (ra'a8a&oresa&m"n"s(rar+n(u ("en&av"r(ual)

3) esarrollauna %+g"na ,e' a(rac("va$ue %ro%orc"one"n!ormac"n &e "n(ers%ara (uscl"en(es* %ara ("$uesea senc"lla &e usar * ue %erm"(a%agar !+c"lmen(e)

=) -ro%orc"ona &"versas mo&al"&a&es&e %ago6 a (ravs&e (ar8e(a

&e cr&"(o$&e &'"(o$va 'anco$ %ago con(raen(rega$e(c)

A) Cuen(acon un 'uen s"s(ema &e a(enc"n al cl"en(e)

En el er! todavadesconfiamosmucho de lospagosa travsde internet"por lo tanto,debespensaren otrasformasde

pago como, por e#emplo, a contraentrega.

D) Incor%ora erram"en(as%ara conocer m+s a (u cl"en(e$ comoencues(as&e sa("s!acc"n$reg"s(ro&e usuar"o$ca($en(reo(ros)

) Rev"sa lasnormaslegales %ara acer negoc"oselec(rn"cos)

F) In!orma a (uscl"en(esso'recmo es el %roceso&e com%ra$cmo &e'en "n(ro&uc"rsus &a(os$cu+l es el cos(o&el%ro&uc(o$cu+n(ocues(ael envo$ cu+les son los me&"os&e%ago$ cu+n(o("em%o&emorar+sen la en(rega* cmo %ue&en&evolver el %ro&uc(oen caso resul(e&e!ec(uoso) $eg!n el diario %esti&n,el comercio electr&nicogenerar en el er!

ingresosde alrededor de '(( millonesde d&laresal final del )(**.


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+a mayora de estasventasse harn a travsde tar#etasde crdito.


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CmoTener?IToen elComerCIoeleCTrnICo?

7&em+s &e la %+g"na ,e' &e'es con(arcon un 'uenserv"c"o &e e

n(rega&e

%ro

&uc(o* com%ro'ar ue

es(os lleguen &on&e (u cl"en(ea ("em%o* s"n n"ng.n&a


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on una pgina web y con los datos de tus clientespuedes enviar

ublicidad, ofertasypromocionesque vayan de acuerdo con sus gustosyeferencias.

ero lo m+s "m%or(an(ees ue (u em%resa genere con!"an#a)Es(e&avaes un "ns(rumen(onuevo %ara la ma*ora &e %ersonas)

n (u %+g"na &a "n!ormac"n eaus("vaso're(u negoc"o e "n&"ca ue(+slegalmen(e cons("(u"&o)7&em+s6

Res%on&e s"em%re a lasconsul(as$reuer"m"en(os* ue8as &e loscl"en(es)emorar(e o no con(es(ar&a


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ComerCIoHIrTual7lgunas%+g"nas ,e' &e comerc"o elec(rn"co

Es(asorgan"#ac"ones %ue&ena*u&ar(ea "ngresar en el merca&o&e comerc"o elec(rn"co* 'r"n&ar(ela asesoraue reu"eras6

C+mara-eruana&e Comerc"oElec(rn"co4Ca%ece5( (%6II,,, )ca%e c e)org)%eI

C+mara-eruana&e Comerc"oElec(rn"co4-erucam'er5 ((%6II,, ,)%e ru cam' e r)orgI"n &e)c!m?LJes%

7soc"ac"n -eruana&e Comerc"oElec(rn"co( (%6II,,, )a%e c e)org)%eI

-or(al&e Comerc"o E?(er"or( (%6II,, ,)%*m e)%eIem%ren&e&oresIcomerc"oKelec(ron"co)(ml

@erram"en(a gra(u"(a%ara acerllama&as %or "n(erne(a (o&oelmun&o)( (%6II,,, )s*%e)comI"n(lIesIge(Ks*%eI

Em%resas%eruanas ue acencomerc"o elec(rn"co6

Gan(aNa(ura 4T"en&a v"r(ual5( (%6II,, ,)san(ana(ura) co m)%eI("en&av"r(ualI

Gu%ermerca&osong 4T"en&av"r(ual5( (%6II,, ,) e,ong) co mITH CI/IongI"n&e)(ml

T"en&a v"r(ual&e la Curacao( (%6II,, ,)lacuracao %eru) co mI

lores( (%6II,,, )(ero)co mI

Ma" Mana

4regalos ecos a mano5

( (%6II,, ,)ma"Kman"a)co mI

Regalos -er.( (%6II,,, )regalosa%eru)co mI

En es(el"n encon(rar+sm+s("en&asv"r(uales ((%6II,, ,)lam 'a*eu e)ne(I&eK

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